Publishers need to look beyond the SSP and think end-to-end
The digital media marketplace of the future will be built on strong, transparent relationships throughout the ecosystem. Prompted by new data privacy laws, plus new…
Q&A: Xandr Monetize, enabling publishers to unlock the full value of their premium content
Xandr is AT&T’s advertising company, developing solutions for advertisers and media companies, and a leader in addressable TV. The company has 30 offices around the…
