Newsletters have been a powerful tool for publishers of all ages and sizes in recent years. Despite recent murmurings around reaching peak newsletter, they appear to be…

The biggest shifts this year, and how publishers can prepare for what is likely to be another challenging twelve months ahead We’re delighted to be…

Over 90% of audiences who opt to listen to content are highly engaged loyal readers Throughout the years, the media publishing industry has persevered through…

No matter what your offering, there is clearly a Sunday demand for reading. Sunday editions get special attention from many publishers. They offer in-depth analysis,enriched offerings, more…

The 80-20 Rule, also known as the Pareto Principle, is the idea that roughly 80% of results come from 20% of efforts. In practice, this…

Facts are free, but comment is sacred Former head of digital at the Times, Alan Hunter, is arguing – somewhat against the established wisdom –…

The benefits of newsletter publishing are clear, but what about the best ways to do it? There has been a lot written about the recent resurgence…