IAB UK: In defence of a free internet
Last week, Zenith Media’s Tom Goodwin wrote a piece for us on why making content on the internet free was our biggest mistake. Here, Jon Mew,…
UK Digital Advertising Spend Up 14.3%, Driven by Smartphone and Video
PwC and IAB released their findings into UK digital adspend this morning and disclosed that the total figure – £11.5 bn ($16bn) in 2017 –…
