Audience Engagement Digital Publishing
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Stylist Group CEO on transforming the free print magazine to digital subscriptions

This week, we spoke to Ella Dolphin, CEO of the Stylist Group.

She talked about the acceleration of the title’s plans to adopt a reader revenue model as the free print magazine distribution was put on hold, how that has affected the team’s workflow, and what the focus will look like for the group post-pandemic.

She also talks about what her role as CEO has involved since closing Shortlist and driving the expansion of Stylist.

See the full transcript here.

In the news roundup, the team discuss the role of data in making decisions and immediately date the episode with mentions of current political events. 

Republished with kind permission of Media Voices, a weekly look at all the news and views from across the media world

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