What’s New in Publishing | Digital Publishing News

The impending ‘Cookiepocalypse’, scheduled for the end of 2023, “could bring with it a new era of growth in digital media,” notes James Hewes, President & CEO, FIPP in the introduction to a new report, First-party data playbook for publishers. “While it is true that we will soon be leaving behind the cookie-based infrastructure that has dominated the digital landscape for decades, the shift back towards more contextually targeted environments puts publishers, by their very nature, in prime position to benefit.” “More subscriptions, digital advertising, and e-commerce” As one prominent global media executive said, “This is the perfect storm for…

We’ve only just returned – sunburnt, drenched, windswept (take your pick) – from a week at Cannes LIONS evaluating the key advertising trends and innovations that publishers need to know about. We weren’t disappointed, not least because Cannes has evolved and tech innovation now takes a far bigger seat at the table. In fact, it owns the table. It’s hard not to go around here and see the giant beaches, and Amazon having a compound, and not conclude that technology is driving the media industry and not vice versa.Brian Morrissey, The Rebooting, speaking to Media Voices podcast at Cannes Here…

The total market for digital subscriptions will grow to $1.5T by 2025 from the current…

5 days ago

4 mins read

“It just felt like podcasting was made for history,” HistoryExtra’s Dr David Musgrove told us.…

6 days ago

7 mins read

eCommerce in Publishing 2022: Report Download
A comprehensive guide to the eCommerce opportunities available for publishers
Read more
Media Moments 2021
The key moments that have changed the media landscape during a transformative year
Read more
50 Ways to Make Media Pay 2021 edition, fully updated
A comprehensive guide to publisher revenue models
Read more
Paywalls for Publishers
A guide to the latest paywall innovations and strategies
Read more
Which way now? Publisher options for the ending of third-party cookies
The very latest identity solutions and data innovations available to publishers
Read more
6 Publishing Technologies that Will Make a Difference to Your Business
Technologies to help you build a broader, audience-focused revenue mix
Read more
How Publishers Can Swap Out The Cookie Jar In 2021
The identity solutions available to publishers as Google sunsets third-party cookies
Read more
The Publisher’s Guide to Navigating COVID-19
How publishers are successfully steering a course through the pandemic
Read more
The Publisher’s Guide to eCommerce
Exploring wider opportunities that eCommerce potentially affords publishers
Read more
The Publisher's Guide to eCommerce: Case Studies
How specific publishers are successfully leveraging ecommerce opportunities
Read more
Media Moments 2020
The key moments that have changed the media landscape during a tumultuous year
Read more

Accessibility: How to fight misinformation leading up to the midterms
With the midterm elections approaching, a tsunami of news and misinformation is about to inundate social media feeds. This is a problem because, according to research by Ypulse, a majority of young consumers (13–39) get their news from social media. Unfortunately, despite serving as the primary news source for consumers, social media platforms are not …
Developing a failsafe advertising strategy with CRM
The proliferation of media outlets and the deluge of online content mean consumers now have much greater choice, and as a result, publishers and media owners are battling for share of voice and sight. Long gone are the days of selling column inches, today’s publishers must offer multi-channel advertising models comprising everything from roundtables, events …
Media, commerce, and marketing are one industry: Publishers need to support it
The first week in May is the Met Gala, a fashion event that generates $543 million in media impact value — an estimate that is higher than the Super Bowl. Vogue is a major player, creating a livestream of the stars walking the red carpet to the event that generated 16.5 million views last year, …

“Perfect storm for media companies”: How publishers are preparing for the Cookiepocalypse

“Perfect storm for media companies”: How publishers are preparing for the Cookiepocalypse

Cannes LIONS 2022: Five takeaways for publishers

Cannes LIONS 2022: Five takeaways for publishers

How to continue growing subscribers post-pandemic: Publisher strategies

Immediate’s HistoryExtra podcast celebrates 15 years with a milestone 150 million listens

Condé Nast looks to cut more than $20M from its budget

Early morning is the sweet spot for video advertising

Why publishers will continue to embrace native advertising

The inevitable burst of the video bubble

Coding skills boost development of digital journalism

Will Google’s Pixel smartphone change the game?

A new journalism combines marketing and editorial content

Smart and progressive content marketing negotiates gender in media

The Guardian sets up a new monetisation model by disconnecting data and inventory

What are publishers’ true perceptions of Facebook?

Digital ‘the only area of revenue growth’ at Trinity Mirror

NME takes fans inside Abbey Road with Google Cardboard

4 charts: The state of publisher referral traffic from LinkedIn

How Dennis Publishing is achieving efficiency in innovation

Brits at Guardian US given poorer employment terms

Publishers on their Facebook relationship: It’s complicated

Four years of Quartz: Jay Lauf looks to the future of digital publishing

The Top 10 Media Trends Publishers Can’t Ignore

Google launches YouTube Player for Publishers

Half of U.S. smartphone users download zero apps per month