Audience Engagement Digital Publishing
1 min read

Insights on increasing circulation, from Vanity Fair and Tatler

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This week, Kate Slesinger, the Publishing Director of luxury Condé Nast titles Vanity Fair and Tatler talks to us about what’s behind a rise in print circulation.

She also discusses how both brands are kept fresh and up-to-date, managing commercial partnerships, what they do to reach their wealthy audience online, and how the role of Publishing Director has evolved over her time at Condé Nast.

In the news round-up, the team do a deep dive into the row between Google and French publishers, and why a ‘link tax’ isn’t the answer to publisher’s problems.

There’s plenty of news in brief as well, from Aldi chucking print to some unusual media appointments. Chris realises how many mergers and acquisitions you can miss out on during 6 weeks trekking in Nepal.

See the full transcript here

Republished with kind permission of Media Voices, a weekly look at all the news and views from across the media world

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