Another twist in privacy compliance: What publishers can do to prepare
OPINION It’s no secret that we’re living in a chaotic world right now. The economic impact of COVID-19 has been devastating, and publishers have been…
Digital Publishing in 2020: Navigating COVID-19 and coming out stronger than ever
OPINION The business world is a very different place compared to just six months ago. Perhaps no more so than in publishing, where we’ve seen…
The impact of COVID-19 on local news
COVID-19 came in like a wrecking ball, causing havoc and upheaval in many aspects and industries. Lives have been lost, the economy has tumbled, and…
Auto-tagging: AI for publishing beyond the hype curve
Opinion Ever since the advent of the internet, publishers and broadcast media have had their business models repeatedly upended by the pace of change. Some,…
Making sense of ads in uncertain times
OPINION COVID-19 uncertainty has resulted in a muddled picture on what’s next for the digital media scape. Predictions that online giants such as Facebook may…
Consumers are tiring of social media: How independent communities can keep them interested
OPINION A decade ago, social media served as a simple platform for connecting with and making new friends in virtual spaces, however, it has evolved…
A publisher’s products and communications mix will never be the same again
OPINION These are extremely difficult times for publishers. The impact of revenue loss from advertising spend, cancelled events and other face-to-face revenue streams is acute.…
“Publishers are in the process of inventing the new normal”: Bo Sacks
In psychology, cognitive dissonance is the mental stress or discomfort experienced by an individual who holds two or more contradictory beliefs or ideas at the same time. In…
COVID-19 hasn’t disrupted the CCPA, so what’s next for publishers?
OPINION Certainties might be few in the time of Coronavirus, but data regulation is still one of them. There was a moment when it looked…
A decade of digital: What publishers can learn from Google and Facebook
OPINION Facebook and Google have dominated the digital advertising space for over a decade, with their combined share of UK digital ad spend forecast to…
Magazine subscriptions boom amid the COVID-19 crisis
Despite the COVID-19 disruption, UK magazine publishers are reporting triple-digit surges in new print and digital subscriptions. Global digital partner, Jellyfish, has exclusive insight across…
News in the age of COVID-19: How journalism can combat blunt brand safety
OPINION If ever there was a time that proved the importance of quality journalism, this is it. The global disruption and uncertainty sparked by COVID-19…
In showing altruism, publishers can also secure their futures
OPINION During these uncertain times when the public is searching for answers, readers and advertisers alike are reminded of the true value of honest journalism.…
Coronavirus: the catalyst for better collaboration
OPINION Pre-pandemic, publishers were reaping the rewards of collaboration. What began with the Pangaea Alliance quickly became a wider mission to boost joint success, with…
61% of users trust the open web. So too should advertisers.
Where do people go when they want high-quality and trustworthy digital content? This is an important question at the best of times, but it has…
3 insights into how artificial intelligence is changing the social media game for publishers
Artificial intelligence (AI) is no longer a technology of the future – it’s a daily reality for many publishers of all sizes. AI now powers…
Quality journalism in troubled times: WAN-IFRA President
In an open letter published by major Spanish and Latin American newspapers, Fernando de Yarza López-Madrazo, WAN-IFRA President, has called for short-term financing to overcome…
How one indie US publisher is navigating the current crisis
East End Taste was born at home in 2014, just three months after my first child came into the world. As a digital publication that…
Time is money: Why publishers can’t afford slow native advertising partners
OPINION Publishers work with ad tech partners for one reason: revenue. But when it comes to “content discovery,” publishers are learning that deals with certain…
Digital detox offers new perspectives on our relationship with technology
OPINION In times of crisis, we turn to the media for comfort and company. We hang on to the news for updates and vital information.…