Make Possible Online Summit, by Permutive
With third-party cookies soon to be a thing of the past, the advertising industry is at an inflection point requiring change, new thinking and different minds to work together. Permutive,… (more)
Mobile ad performance exceeds global benchmarks
The latest Media Quality Report provides benchmarks for viewability, brand safety and suitability, and ad fraud across digital environments and channels around the world. As both premium and user-generated content… (more)
The must-read publishing stories you may have missed this week
Inside Trusted Media Brands' turnaround to profitability, local news traffic surges 89%, and more... Hear ye, hear ye! The rise in podcasts is well-documented, but a more surprising trend has… (more)
“The most important thing … is to keep delivering”: Hearst UK pivots to an online event in under a week
To ensure fitness fans everywhere are still able to get their dose of energy and endorphins this weekend, Women's Health Live 2020 has been creatively reimagined for the digital space. The UK’s… (more)
Ad blocking rates have remained stable for the last 4 years, and is at a low of 10% on smartphone browsers: IAB UK
The latest annual ad blocking survey from IAB UK, conducted by YouGov, shows that the proportion of the population currently using an ad blocker has remained stable since 2016. Currently… (more)
“A sharp rise in readership”: Shift in reading trends across Europe during the coronavirus lockdown
With nations across Europe having to adapt to restrictions caused by the coronavirus crisis, magazine subscription app Readly has seen a clear shift in the reading habits on its platform. A sharp… (more)
What was new in adtech this March
The coronavirus crisis has changed the landscape of our ecosystem, and at this moment it’s unclear as to what the lasting effects will be. As we all adjust to remote… (more)
Q&A: Madai, connecting publishers to the lucrative world of market research
Founded in 2010, Madai assists publishers in monetizing traffic within the digital survey market while at the same time facilitating deep user profiling. Clients include Geek, Toolbox, Mashable, PCMag and… (more)
The must-read publishing stories you may have missed this week
Lessons in successful acquisitions from Future plc, publishers see subscriptions spike from traffic surge, and more... Continuing through the crisis As the world around us continues to shift, many of… (more)
Working with trusted media in times of crisis (Free webinar)
Looking forward as an industry amidst the uncertainty of Covid-19 The World Media Group is organising a free virtual panel to address the challenges that the COVID-19 virus is creating… (more)
Q&A: TRIBE, the branded social content marketplace
Established in 2014, TRIBE is a tech platform that harnesses the power of micro-influencers to created trusted content for brands. Essentially a social content marketplace that lauds itself as 'transforming… (more)
WAN-IFRA launches coronanewsroom.org, a resource desk for news media professionals
WAN-IFRA has published a dedicated resource site at coronanewsroom.org to share its members’ experiences, best-practice, crucial resources, and the things it is doing to help. The impact of the Coronavirus pandemic is… (more)
The must-read publishing stories you may have missed this week
Coronavirus leads to traffic surge for publishers, how to set up remote working practices, and more... Trust is more vital than ever As the world wrestles to contain the outbreak… (more)
77% trust content on the open web (compared to links on social media) and other publisher insights from the Harris Poll
Compared to Facebook, YouTube & similar sites, consumers spend more time on the open web, trust what they see and find the advertising more effective and impactful OpenX recently announced… (more)
The must-read publishing stories you may have missed this week
A product-focused mindset How often do you think about digital product development in your business? Unless you're directly in charge of it, the answer is probably 'not much'. But in… (more)
Q&A: Dennis Publishing’s Nowse, a new approach to lead generation across its properties
Launched in January 2020, Nowse is the brainchild of Dennis Publishing, the UK publisher established by Felix Dennis in 1974. With the help of AI, Nowse aims to take traditional… (more)
The must-read publishing stories you may have missed this week
Inspiring stories of reinventing print, why VC funding is crucial for media sustainability, and more... Rethinking print to remain relevant One of the standout sessions from last week's Making Publishing… (more)
Winners of the first ever Publisher Podcast Awards announced
Media Voices are delighted to reveal the winners of the inaugural Publisher Podcast Awards, following the ceremony last night at Proud Cabaret City, London. The awards are a celebration of… (more)
Q&A: Winno, pioneering news in a post-article world
Winno is an iOS app with a bold mission to "rebuild news from the ground up, for the internet era". Released in September 2019 the app has already featured as… (more)
The Publisher’s Guide to eCommerce: Report Download
What’s New in Publishing is proud to present The Publisher's Guide to eCommerce, a special insight report sponsored by Sovrn and written by regular WNIP contributor and University of Oregon Professor, Damian Radcliffe. Selling products related… (more)