How media companies can field test the future: Dan Pacheco on his new book
Experimenting with Emerging Media Platforms by Dan Pacheco—Peter A. Horvitz Chair of Journalism Innovation at the Newhouse School—teaches how to independently field-test and evaluate emerging technologies that could impact how media… (more)
“Perception that journalists create spin”: Trust in news publishers continues to fall
A new report by live blogging and video platform Tickaroo reveals an increase in news being consumed on mobile, a reduction in attention spans with shorter-form content and a decrease in political… (more)
Scoring with subscriptions: How Advance Local leveraged data to target high school sports
Advance Local is one of the largest media groups in the United States, reaching more than 55 million people per month with quality journalism and community engagement through websites, podcasts,… (more)
45th FIPP World Media Congress: Sneak peek
Taking place in Cascais, Lisbon between 6-8 June 2023, the 45th World Media Congress promises to be one of the year's standout publisher conferences, with delegates from 36 countries worldwide.… (more)
Yoof News: Bridging the generational gap and pioneering next-gen news consumption
Yoof News, a Gen-Z digital native platform, delivers concise news and explores innovative formats for modern media consumers In a world where traditional news outlets struggle to appeal to younger… (more)
Di5rupt acquires What’s New in Publishing
What's New in Publishing has been acquired in an undisclosed deal. It will now be integrated into Di5rupt's media intelligence and connections network. Di5rupt, the B2B media intelligence and connections… (more)
Lessons from Immediate Media’s biggest ever 1-day partnership
Launching a digital takeover of all Immediate Media's ad inventory for a single, pinpoint campaign isn't easy. The key? Make sure every stakeholder is present at the right time. With… (more)
Digital subscriptions offer poor value for money, research finds
Research by Sesamy shows that 50% of UK respondents have cancelled a digital newspaper or magazine subscription in the last 12 months. Could single article purchases be the solution? In… (more)
MGID first ad platform to integrate with Google Web Stories
MGID becomes the first ad tech platform to offer publishers an integration with Google Web Stories, providing a new revenue stream for mobile-focused publishers. MGID, the global advertising platform serving… (more)
Labrador CMS unveils AI title generator
Labrador CMS, a publisher content management system, announced the launch of its advanced AI-powered title generator at the PPA Festival held in London. Labrador CMS, the publisher CMS platform spun… (more)
“Generates thousands of pageviews”: Reddit comes into its own for publishers
A new partnership between Reddit and NewsWhip allows publishers to predict which topics might be trending in the coming days or even weeks. The platform has also launched an embed… (more)
Trusting News launches Trust Kits, a free tool to help publishers earn audience trust
Trusting News has launched Trust Kits, a series of step-by-step guides to help journalists and publishers build trust with their audience. The end goal? To help news publishers become more… (more)
Shortlist revealed: Digital Publishing Awards 2023
The Association of Online Publishers (AOP) has announced the shortlist for the 2023 Digital Publishing Awards. In association with headline partner, PubMatic, the awards celebrate the individuals and teams working… (more)
“Access to trusted information is a global imperative”: TIME removing paywall, beginning June
Beginning June 1, paywall to be removed from Time.com and its archival content from the last 100 years TIME Chief Executive Officer Jessica Sibley announced that TIME’s digital journalism, as… (more)
Google soft launches new subscription tools for publishers
Google has quietly launched new tools enabling web publishers to monetize their web audiences via subscriptions and contributions. Flying beneath an AI-dizzy radar, Google has quietly announced its new Reader… (more)
HearstLab announces fundraising round with Barometer, a podcast measurement solution
HearstLab, an investment arm of Hearst Corporation focused exclusively on supporting women-led technology startups, has announced closing a successful fundraising round with Barometer. The company joins HearstLab's portfolio of nearly 60… (more)
Reduce emissions without impacting revenue: 6 takeaways from Green Media Summit
On April 13, the first Green Media Summit took place in NYC bringing over 250 attendees from across the media ecosystem to discuss how the industry can move towards a… (more)
News/Media Alliance releases new generative artificial intelligence (AI) principles
The News/Media Alliance has released a new set of AI Principles that offer comprehensive guidance on the use of journalistic and creative content in generative artificial intelligence (GAI) systems. It… (more)
Total marketing budget growth hits 1-year high: UK IPA Bellwether report
While serious economic headwinds remain, the latest IPA Bellwether report is more optimistic than expected. The sunsetting of third-party cookies, data, generative AI and sustainability are the clear issues facing… (more)
PPA creates ‘Next Gen board’ to develop future, appoints Hearst’s COO as Chair
The PPA (Professional Publishers Association), the UK trade body representing over 300 publishers, has appointed Jane Wolfson, Hearst UK's Chief Commercial Officer, as the Chair of its Next Gen board.… (more)
