How can publishers adopt Web3 in 2023?
Earlier this year, we took a look back at what’s next for the relationship between publishers and the Metaverse to see how publishers are dealing with the early stages of emerging technologies.… (more)
From Boomers to Gen Z: The surprising ways US News Media is captivating audiences across generations
Recent PEW research on news consumption across platforms in the US shows that older generations are rapidly becoming more digitally savvy Earlier this month, we held our first Future of… (more)
Why publishers remain hopeful with audio in 2023
72% of publishers plan to invest in audio this year, to engage subscribers and attract new users 🎧 Listen to this article 72% of publishers plan to invest in audio in 2023… (more)
3 types of newsletters every publisher should experiment with
69% of publishers identify newsletters as an area where they will be putting more resources in 2023. According to WAN-IFRA, 50% of publishers already offer between 1-5 newsletters, with the other 50% offering significant amounts… (more)
How German publishers are successfully converting subscribers from print to digital
Germany continues to be a leader in digital news consumption. In their latest report launched this week, BDZV and Schickler revealed that 75% of publishers are pursuing strategies to convert print subscribers to the ePaper whilst 93%… (more)
News personae and the future of AI recommendations
Personalisation is a developing domain in news publishing. 67% of publishers are already using AI personalisation recommenders, but what’s next? A recent research paper from the KU Leuven brings a new perspective in the… (more)
Opportunities for publishers in the Metaverse: 4 practical strategies
We reflect on 2022’s developments between publishers and the Metaverse, and look ahead to the future of Metaverse and Publishing in 2023, providing 4 practical tips for publishers. By 2030,… (more)
8 charts publishers need to see, from Reuters predictions for 2023
68% expect continued subscription growth, while 80% see subscriptions as the key revenue driver for 2023 Reuters Institute for the Study of Journalism have released their latest set of predictions for 2023… (more)
Nieman Lab’s predictions for 2023: Our top picks
Nieman Lab’s 150+ predictions for 2023 offer valuable inspiration for the year ahead. We picked our Top 30 pieces of inspiration from media leaders centred around 3 main themes. AI… (more)
5 themes that governed the news industry in 2022
In 2022, the news industry was presented with the opportunity to blend their pandemic world learnings with a return to normality. This resulted in a refreshed outset for publishers. Join… (more)
How have news apps developed in 2022?
Bonus: A poem on News Apps from ChatGPT Earlier this year we discussed app strategy in a webinar with experts from The Telegraph, Schibsted and Frankfurter Allgemeine Zeitung. Over the course of 2022, we have monitored… (more)
4 cases of publishers pioneering with NFTs
NFTs have become less of a marketing ploy and more of a genuine revenue opportunity for publishers. They have diversified income streams for some, whilst others have struggled to capitalise… (more)
No peak in sight: 82% of publishers still looking to launch more newsletters
Newsletters have been a powerful tool for publishers of all ages and sizes in recent years. Despite recent murmurings around reaching peak newsletter, they appear to be central to publishers’ future plans.… (more)
How to increase digital engagement, with Sunday editions
No matter what your offering, there is clearly a Sunday demand for reading. Sunday editions get special attention from many publishers. They offer in-depth analysis,enriched offerings, more light-hearted stories and opinion of… (more)
Successful tactics for turning print readers into digital readers
Rising paper and print prices are accelerating publishers’ need for digital transformation. In this context, bridging print subscribers to new digital habits is more important than ever. We have taken… (more)
Engaging news outsiders: A case study from Schibsted’s IN/LAB
According to Reuters’ 2022 Digital News Report 38% of people actively avoid the news. What opportunities do new technologies offer to address news avoiders, and how are publishers looking at reaching these unrepresented… (more)
“The future of media is not about digital transformation, but about transformation of digital”
Over 100 media innovators and 18 speakers joined us in London and online to discuss key technology trends impacting the news industry today, tomorrow and in the longer term. We’ve… (more)
5 revenue generation lessons from the Future of News Media Technology Conference
Over 200 media figures descended upon London at Press Gazette’s latest conference. A key topic of discussion was around the future of revenue generation. We present 5 lessons on revenue generation… (more)
Publishers: 5 takeaways from INMA Media Innovation Conference
Recently 300 news executives gathered in Copenhagen for the INMA Media Innovation Conference. Held in the historic printing facility of JP/Politikens, this event has been a refreshing in-person celebration of our industry and… (more)
Consumers are turning away from news: How can technology help?
These are uncertain and unpredictable times – for ordinary people but also for journalists. Russia’s invasion of Ukraine, the cost-of-living crisis – not to mention climate change are all examples… (more)
