Monojoy Bhattacharjee, Author at What’s New in Publishing | Digital Publishing News

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A former TV news anchor and journalist, Monojoy is a veteran of the Indian publishing industry, and has worked with some of Asia's biggest media companies, including STAR News | ABP Group and Lokmat Media. The current Editor of What’s New in Publishing, Monojoy’s focus is on the very latest in tech innovation and publishing trends.

Posts by Monojoy Bhattacharjee

Google News App: What Publishers Need to Know

“Publishers are front and center. Follow them. Get more stories from them. And support them.” You would think that was a rallying crying by a publishing house, or a group of publishers. You… (more)

Digital Publishing Trends: Mary Meeker’s 2018 Report

Legendary venture capitalist and tech industry sage Mary Meeker has finally released the 2018 version of her famous annual Internet Trends report. Meeker was involved with the IPOs of Google, Netscape… (more)

eCommerce in Publishing 2022: Report Download
A comprehensive guide to the eCommerce opportunities available for publishers
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Media Moments 2021
The key moments that have changed the media landscape during a transformative year
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50 Ways to Make Media Pay 2021 edition, fully updated
A comprehensive guide to publisher revenue models
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Paywalls for Publishers
A guide to the latest paywall innovations and strategies
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Which way now? Publisher options for the ending of third-party cookies
The very latest identity solutions and data innovations available to publishers
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6 Publishing Technologies that Will Make a Difference to Your Business
Technologies to help you build a broader, audience-focused revenue mix
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How Publishers Can Swap Out The Cookie Jar In 2021
The identity solutions available to publishers as Google sunsets third-party cookies
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The Publisher’s Guide to Navigating COVID-19
How publishers are successfully steering a course through the pandemic
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The Publisher’s Guide to eCommerce
Exploring wider opportunities that eCommerce potentially affords publishers
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The Publisher's Guide to eCommerce: Case Studies
How specific publishers are successfully leveraging ecommerce opportunities
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Media Moments 2020
The key moments that have changed the media landscape during a tumultuous year
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As tech giants spar, publishers and brands demand transparency
Geoff Wolinetz, SVP of Demand Partnerships, OpenX, explains how the ad tech landscape is evolving. Publishers and brands will select partners not for their legacy DSP or SSP capabilities, but for their ability to deliver on a new set of needs, from identity-based buying to sustainability. Key to all this will be transparency… In the past …
Content? Creative? Context? The Battle for Consumer Engagement
The World Media Group hosted a lively LinkedIn Live debate recently about whether Content, Creative or Context is the winning factor in delivering a successful content marketing campaign. The Wall Street Journal | Barron’s Group’s Chris Woodall chaired the panel featuring Emma Harrison from The New York Times; Shula Sinclair from M/Six; and Sam Adams …
How Meta can regain its individual identity: A guide
Can Meta rescue its once-illustrious crown? Recent business filings suggest not, yet while Meta may not be able to go toe-to-toe with TikTok in terms of reach, it could still provide creators with unrivaled monetization opportunities and offer alternative ‘rewards’ to bring them back to the platform. Facebook’s history is littered with landmark moments. 2009 …

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BIGipCookie	session	No description available.
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E	session	Description unavailable.
f	never	No description available.
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ttwid	1 year	No description available.
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uuid-s	1 month	No description
wla42	7 days	Description unavailable.
wp_ak_osn	2 months	No description
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wp_geo	1 hour	No description
xidseq	session	Description unavailable.