Monojoy Bhattacharjee, Author at What’s New in Publishing | Digital Publishing News

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A former TV news anchor and journalist, Monojoy is a veteran of the Indian publishing industry, and has worked with some of Asia's biggest media companies, including STAR News | ABP Group and Lokmat Media. The current Editor of What’s New in Publishing, Monojoy’s focus is on the very latest in tech innovation and publishing trends.

Posts by Monojoy Bhattacharjee

Google News App: What Publishers Need to Know

“Publishers are front and center. Follow them. Get more stories from them. And support them.” You would think that was a rallying crying by a publishing house, or a group of publishers. You… (more)

Digital Publishing Trends: Mary Meeker’s 2018 Report

Legendary venture capitalist and tech industry sage Mary Meeker has finally released the 2018 version of her famous annual Internet Trends report. Meeker was involved with the IPOs of Google, Netscape… (more)

50 Ways to Make Media Pay 2021 edition, fully updated
A comprehensive guide to publisher revenue models
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Paywalls for Publishers
A guide to the latest paywall innovations and strategies
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Which way now? Publisher options for the ending of third-party cookies
The very latest identity solutions and data innovations available to publishers
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6 Publishing Technologies that Will Make a Difference to Your Business
Technologies to help you build a broader, audience-focused revenue mix
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How Publishers Can Swap Out The Cookie Jar In 2021
The identity solutions available to publishers as Google sunsets third-party cookies
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The Publisher’s Guide to Navigating COVID-19
How publishers are successfully steering a course through the pandemic
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The Publisher’s Guide to eCommerce
Exploring wider opportunities that eCommerce potentially affords publishers
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The Publisher's Guide to eCommerce: Case Studies
How specific publishers are successfully leveraging ecommerce opportunities
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Media Moments 2020
The key moments that have changed the media landscape during a tumultuous year
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How publishers can mine live events for long-lasting revenue opportunities
Last time I checked, publishers schedule and conduct events – whether live and in-person or virtually – for a singular reason. To generate additional revenues. Publishers have increasingly grown their live events businesses with the knowledge that the costs and efforts associated with generating a true live audience can be daunting. However, the real value …
From human-centered tech to casual direct deals: What can publishers and advertisers expect in 2022?
The recent privacy-related concerns raised among top tech companies like Google and Apple, the changes in online behavior, shopping experiences, and the rise of new advertising mediums are among the biggest changes marketers and publishers have to cope with. Covid-19 and the ad tech ‘arms race’ are also blowing the winds of change. The shape …
How Quartz continuously finds success in pop up newsletters
Over the past year, Quartz has been building a pop-up newsletter strategy under our Need to Know brand. While Quartz had produced short-term newsletters in the past on a somewhat ad hoc basis for big events like the World Economic Forum’s annual meeting in Davos, Switzerland, or the United Nations General Assembly, bringing all of …

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