1,174% growth in pure-play ad spend: Report says digital ads will continue to drive growth
Pure-play ad spending in the UK is estimated to have grown by 1,174 per cent in a little over a decade. Between 2005 and 2019, Group M, IAB, PwC, and the… (more)
How the BBC’s Local Democracy Reporting Service is yielding surprises
An initiative by the BBC to improve and sponsor local news reporting has led to improved standards of local news journalism. While this was largely to be expected, the byproduct… (more)
How can newspapers build trust?
At a time when trust in the news is crawling out of historic lows, a new study from the Center for Media Engagement provides promising interventions to promote readers’ trust in news… (more)
“Who is standing up for the publisher?”: Media companies speak out on Brexit impact
“Every week you think it’s hit rock bottom, the next week it gets worse.” FIPP spoke to Matt Kelly, editor of The New European, alongside a number of other leading… (more)
TIME begins production on epic immersive, virtual reality experience
Continuing FIPP's series looking behind the scenes of ground-breaking multimedia storytelling, we focus on a new project for Time magazine and studio partners Ryot and V.A.L.I.S., which is still in… (more)
Diverse habits of news consumers, from Bloomberg research
Bloomberg Media’s innovation department, BHIVE, recently revealed the results of a study into the habits of different types of news consumers. Here, we talk to Karen Johnson, head of design… (more)
The future for bot created content, from the founder of United Robots
There is a lot of discussion in media and tech circles about automated content and how it might change the dynamics of the way that short-form stories, especially in the… (more)
Apple News Magazines: the sticking points
'Netflix for news', 'Spotify for magazines'... no matter what you might like to call it, Apple’s plans to launch a premium version of Apple News to include a large bundle… (more)
Turning your events data into valuable information
The acceptance of the need to turn data into valuable information has reached a tipping point and will accelerate in the next three years, writes Thomas Howie, COO of events… (more)
Why retention needs to be a bigger priority for magazine media in 2019
As increasing numbers of news and magazine media publishers around the world look to reader revenue strategies for sustainable business growth, retention has taken on new importance across the magazine… (more)
How collaboration benefits magazine media
Collaboration in the magazine and news media industries has hit a high point this year, internally and externally, across regions and borders. Collaboration has a storied history in the journalism… (more)
Where media could benefit from AI
Artificial intelligence (AI) is transforming business practices and the labour market across all industries, upending how leaders look at structural issues within their companies. While AI is often associated with… (more)
Five key media tech trends from January
It’s hard to believe but the first month of 2019 has already elapsed, and the media industry got off to a headline-making start across multiple sectors. Here, we look at… (more)
Eight media brands with innovative podcasts
Publishers are using podcasts to increase brand awareness, change, pivot away from existing media models and even bridge the gap between audiences and senior executives. Harriet King profiles eight media… (more)
It’s nearly 2020 and print publishing still matters
How print and digital can build better subscriber experiences... Rumours of the death of print media have been greatly exaggerated. While online publications have been experiencing tremendous growth in recent… (more)
How Beano used data and insight to give digital life to a print brand kids love
The longest running British children's comic magazine, Beano, has gone through a huge revolution in the past two years transforming itself from a purely print magazine into a global digital… (more)
Magazine media M&As – what happened in 2018 in review
In this industry, change is constant. Though, over the last number of years, we've seen increasing numbers of mergers and acquisitions on the media landscape. 2018 was no different, with… (more)
How and why politics, social issues and the F word have taken centre stage in mainstream women’s publishing
The last decade has been fascinating for women's mainstream media. Established titles have undertaken the shift from print to digital and in a few instances have pioneered new ways of… (more)
Publishing industry trends that will shape our future, from FIPP Insider London
From titles changing hands at accelerating speed as media companies race to consolidate and capture larger audiences within their focus markets, innovating to adapt to the demands of new platforms… (more)
