The 19th co-founder Amanda Zamora on launching a U.S. news brand about women and politics
This week, Amanda Zamora talks to Media Voices about the launch of The 19th, a nonprofit, nonpartisan newsroom reporting at the intersection of gender, politics, and policy. The newsroom aims… (more)
Shifting gears: from safety to suitability
OPINION For anyone who attended the IAB’s first Digital Trust Forum this year, it was hard not to notice the appropriate choice of venue. In the hallowed halls of the… (more)
The surprising economics of the single article
OPINION Late in January, What’s New in Publishing ran a strong feature by Esther Kezia Thorpe on how publishers can generate new reader revenues from micropayments. Ms. Thorpe rightly points… (more)
No more free gardens – the free web as we know it is under attack
OPINION Imagine a beautiful spring Sunday in New York City. Very few things are more delightful than being able to stroll in Central Park and have a picnic on the… (more)
Time to rethink the media funding model
OPINION It’s time to speed up and scale innovation in independent media. Despite years of philanthropic support, relatively few players have managed to grow and become sustainable. Even fewer have… (more)
Doris Ke, Founder at Business of Women, on opportunities for publishers in China
Many publishers have been eyeing the huge and potentially lucrative Chinese market for years now. Yet China is a vast and complex country and its media landscape is unlike any… (more)
Oliver von Wersch on GDPR, consent and digital media
It is now nearly two years since the introduction of GDPR (General Data Protection Regulation). Yet while many publishers have ensured they comply with its basic statutes some are still… (more)
AI’s role in content strategy: Insights from Cedar Communications
Brand-based publishers have a reputation for taking a lead in harnessing innovations to garner insights for their clients. So it is not surprising then that content marketers have embraced a… (more)
Multichannel publishing strategies, from Future plc
This week, we talk to Paul Newman, Brand Director of Future plc’s Home Interest brands. We discuss how home titles have evolved in the age of Pinterest, how Future have… (more)
Subscription supports our mission: WPR’s founder
The global political landscape is as volatile as ever, with populism, discontent, and sabre-rattling, fueled by economic and environmental instabilities, set to hog the center stage for years to come.… (more)
To boost subscribers and ad revenue, publishers should grow social media followers
Social media has quickly become one of the most valuable ways for people to discover and engage with sites they love. Whether you measure your social media following through the… (more)
Medium’s Scott Lamb on building relationships with readers
Scott Lamb explains Medium’s publishing strength and the centrality of building relationships between readers and editorial entities. He also looks back at his time at BuzzFeed and offers his views… (more)
A powerful low-tech form of misinformation: Out-of-context photos
When you think of visual misinformation, maybe you think of deepfakes – videos that appear real but have actually been created using powerful video editing algorithms. The creators edit celebrities into pornographic… (more)
Deepfakes: 5 ways in which they are brilliant business opportunities
While we have extensively covered the dangers of deepfakes and how they can affect news organizations, there are always two sides to a coin. Here's a very different perspective. The… (more)
Insights from Mash Media, on the synergy between magazines and events
This week we hear from Duncan Siegle, Portfolio Director at Mash Media. The 25-year-old B2B company publishes magazines and runs events for event organisers, and is just about to launch Making… (more)
What the content industry can learn from the phenomenon of binge-watching
The increasing popularity of global media content like American TV series has been considered as one notable factor associated with binge-watching practices, or continuously consuming media content in a single session. With… (more)
After a decade of testing business models, a Singapore-based publisher finds its path to profitability
With a decade of covering Asia’s tech ecosystem, Tech In Asia is no stranger to the volatility of startup life — nor is it immune. Battling through its own trenches in search… (more)
5 tips for publishers to grow email subscribers fast
"Publishers have found that newsletter subscribers are more loyal and drive more revenue. The New York Times, for instance, discovered that subscribers to its free newsletters were twice as likely… (more)
Women’s lifestyle magazine In The Moment on the emerging market of mindfulness
This week Sarah Orme, digital editor of Immediate Media’s In The Moment magazine explains how the magazine has grown with the rising interest in mindfulness, its position as a women’s… (more)
“Nobody thought it would work”: India’s The Ken looks to expand beyond borders, on the wings of its unlikely success with subscriptions
Seeing a gap in Southeast Asia, The Ken plots a regional expansion with reporters across Thailand, Malaysia, Singapore, Indonesia, and the Philippines. When the team at India’s The Ken, a one-story-a-day… (more)