1-year transformation programme for local news publishers, by WAN-IFRA and Google News Initiative
WAN-IFRA’s programme to support local journalism in Europe set to grow WAN-IFRA, the World Association of News Publishers, is launching round two of Table Stakes Europe in partnership with the Google News Initiative.… (more)
Post-Covid: Investing locally, the best response to supporting publishing globally
OPINION Not surprisingly, the huge drop in global economic activity during the Covid-19 pandemic is poised to make way for an unprecedented crisis. Businesses across all sectors, including media, today must… (more)
How the pandemic has impacted newspaper and magazine retail
This week we talk to Jim Bilton of Wessenden Marketing, who does research around media supply chains. He tells us about how the pandemic has impacted newspaper and magazine retail,… (more)
Paid, owned, and earned media: What’s the difference and how to track them?
If you want to maximize the reach of your content marketing efforts, you need to diversify those efforts to make sure you’re hitting all the right angles. How can you… (more)
Rebuilding confidence in the post Covid-19 world
As businesses start to plan for life after Covid-19, a crisis with no precedent, how should we approach a world challenged by economic recovery? That was the topic posed to… (more)
How to use archival content to contextualise current events: Insights from LA Times
This week, we hear from Adriana Lacy, Audience Engagement Editor at the LA Times. She launched a dedicated Instagram account for the LA Times’ archival photos late last year, so we talked… (more)
What’s the value of news to the platforms?
Australia’s reckoning with Facebook and Google over news is setting the industry up for more turmoil. Australian authorities are pressing ahead with a controversial plan to make Facebook and Google… (more)
Lessons from award-winning podcasts: Digiday Podcast’s Brian Morrisey
The winner of the B2B category in the 2020 Publisher Podcast Awards was the Digiday podcast from Digiday Media. We asked Brian Morrissey, editor in chief and podcast host, to share some of his… (more)
How and why publishers are sourcing scientific experts to write content
OPINION In the face of the COVID-19 pandemic, many publishers have been faced with the challenge of how to find expert science writers who are able to distill the rapid… (more)
Context, context — wherefore art thou context?
If Romeo had known that Juliet was simply sleeping, he may not have sipped the deadly poison. Sadly, Romeo was not privy to the Friar's plan to trick Juliet’s family… (more)
Developing features for a news brand: Insights from the WSJ Newsroom Innovation Chief
This week, we talk to the Wall Street Journal’s Newsroom Innovation Chief Robin Kwong. He talks about how his team develops features to help the WSJ’s wider goals, how he… (more)
Emergency funding for Covid-affected newsrooms
This is what some donors and media support organizations are doing to help. This is a summary of our Splice Low-Res event about emergency funding for covid-affected newsrooms. What money is out… (more)
Why some newsrooms should never reopen
OPINION “The illusion that the office was about work will be shattered forever, and companies that hold on to that legacy will be replaced by companies [that] embrace the antifragile… (more)
Another twist in privacy compliance: What publishers can do to prepare
OPINION It’s no secret that we’re living in a chaotic world right now. The economic impact of COVID-19 has been devastating, and publishers have been hit especially hard. During this… (more)
What we learned from 2 months of hosting webinars
The coronavirus outbreak has forced most businesses to change the way they work. FIPP is no exception. As a long-established international media membership network, with members all over the world, we traditionally… (more)
Coronavirus and audience behaviour: 5 actionable insights for publishers
The coronavirus outbreak has changed the way we work, go to school, shop, inform ourselves, and much more. In the chaos that it’s wrought, publishers have found themselves with much… (more)
Ensuring rising readerships stick, post-pandemic
OPINION It’s no secret that news and current affairs publications have experienced a major spike in their online readerships during the pandemic, with people hungry for the latest information on… (more)
Journalism education, trust, and the future of local news: Insights from the NCTJ
This week Will Gore, Head of Partnerships and Projects at the National Council for the Training of Journalists, tells us about the NCTJ’s role in the Facebook-backed Community News Project… (more)
Lessons from award-winning podcasts: Bestseller Podcast’s Casimir Stone
The winner of the Brand Publisher category in the 2020 Publisher Podcast Awards was the Bestseller podcast from Reedsy. We asked Casimir Stone, host and producer, to share some of his insights into what… (more)
How publishers can use marketing flywheels to gain a significant competitive advantage
The first few years of my career were awful. Drowning in debt, losing nine out of ten pitches for new business, failing to earn clients. It felt like nothing I… (more)