AOP announces winners for the Digital Publishing Awards 2020
OPINION Last week AOP showcased the UK digital publishing industry’s top talent in the virtual debut of its prestigious annual Digital Publishing Awards. In what has been a difficult year,… (more)
Unmasking app spoofing for publishers
OPINION Increasing amounts of publishers are transitioning from print to digital to widen their virtual presence, following restrictions on physical experiences to limit the spread of COVID-19. Many publishers are… (more)
“Subscriber fatigue is a little bit overrated”: Top journos discuss the realities of going solo
Over the past few weeks, there have been a number of high-profile examples of journalists leaving publications to launch their own newsletters. This isn’t a new trend, but as tools… (more)
Why do publishers ignore a crucial component of their paywall?
Online news and magazine publishers have seen shifts in the industry accelerate this year due to the global health crisis. During May, FIPP held a webinar which summarized the trends: Print circulation decliningAdvertising revenue… (more)
Print is the new vinyl: An approach to attracting new subscribers
OPINION What is the most popular background in our COVID-life Zoom calls? Books. We use the most up-to-date and easily accessible technology for face-to-face contact surrounded by one of the… (more)
The audience journey: Publisher insights for crafting content that drives actionable results
Parse.ly’s CEO and Co-Founder, Sachin Kamdar, and Co-Founder and Head of Marketing at Gradient Works, Jenn Deering Davis, caught up on a webinar focusing on The Audience Journey and How to Craft Content that Drives Actionable Results in… (more)
How publishers can get started with an omnichannel content strategy
While the average reader casually switches from paper, to app, to Facebook, to website throughout the day, many publishers still approach these channels as different silos. But a well-wrought omnichannel… (more)
COVID changing the classical newsroom: How could the future of journalism look like?
"Only when language barriers are removed can an open culture of discussion emerge that challenges, informs, and involves every single European", believes Paul Ostwald, one of four Co-Founders of Forum.eu… (more)
The future of B2B subscriptions: 5 success hacks
Substribe Summit: the future of B2B subscriptions took place recently, bringing together subscription leaders in data, media, information, and SaaS to share approaches to growing recurring revenues. The Summit explored… (more)
“Something really important is happening”: Casey Newton on going solo with a paid newsletter
This week, we hear from Casey Newton, founder of Platformer. He was previously The Verge’s long-time Silicon Valley editor, where his newsletter The Interface grew to 20,000 subscribers. Now, he’s… (more)
Ukrayinska Pravda builds travel, payments industry solutions into unique membership model
The “Toloka” or “communal” membership level is the third subscriber product launch this year for Ukrayinska Pravda, one of Ukraine’s leading publishers Ukraine’s legacy media heavyweight Ukrayinska Pravda announced a novel membership… (more)
The rise of content, a path to sustainable growth
In 2017, Forbes told us that content will always be king and three years later, its reign has only gotten stronger. Now more than ever, brands are concentrating on content marketing, investors… (more)
How to calculate what news is worth for Facebook? A Canadian perspective
It’s a promise I can’t wait to see fulfilled. In its recent speech from the throne, Justin Trudeau’s government pledged to ensure the revenue of web giants “is shared more fairly… (more)
How ‘hyperlocal’ journalism can restore trust in the media
It is a critical time for public interest journalism. Trust in the mainstream media is a major problem as fake news spreads unabated on social networks. One of the key issues is… (more)
Should publishers stop writing about Corona?
Our expectations at the start of this year were probably very different from how things have actually turned out. We've been forced to change the way we work, shop, exercise,… (more)
How publisher data can define the “next web”
The Telegraph’s subscription business has overtaken its advertising revenues as the publisher says it has stopped chasing scale at all costs. It has launched a suite of first-party advertising solutions… (more)
Traditional publishers stand to win in scorched earth aftermath of struggle with tech giants
The Australian government’s attempt to make Google and Facebook pay for news looks likely to destroy media startups caught in the crossfire as the platform giants become more extreme in… (more)
Publishing Pandemic Roundtable: For magazines, Barnes and Noble is holding up nicely
Krifka Steffey, Director, Merchandise, Newsstand at Barnes & Noble, Inc. returned for the second time to deliver an update to the Publishing Pandemic Roundtable—Joe Berger, Samir Husni, Bo Sacks, Sherin… (more)
“It’s not all doom and crisis and hysteria”: Why The Week Junior is doing so well in 2020
This week, we hear from Anna Bassi, Editor in Chief of The Week Junior. They’ve had a milestone couple of months, recently releasing their 250th issue and increasing circulation during… (more)
Streaming in 2020-2021: What should publishers and advertisers expect?
Video streaming has become the new black. It has dramatically increased popularity and is expected to account for 82% of all internet traffic by 2022. With the arrival of new… (more)
