Audience Engagement Digital Publishing
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“Access to trusted information is a global imperative”: TIME removing paywall, beginning June

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Beginning June 1, paywall to be removed from Time.com and its archival content from the last 100 years

TIME Chief Executive Officer Jessica Sibley announced that TIME’s digital journalism, as well as its archives from the last 100 years, will be accessible on Time.com for readers around the world for free beginning on June 1, 2023.

The announcement was made onstage at the 17th annual TIME100 Gala, celebrating TIME’s list of the world’s most influential people, at Frederick P. Rose Hall, home of Jazz at Lincoln Center in New York City.

“At TIME, our mission is to provide trusted, quality storytelling about the people and ideas shaping our world, and to ensure that information is accessible to as many people as possible, regardless of geographic location or socioeconomic status,” said Sibley.

We fundamentally believe that access to trusted information is a global imperative and should be available to all of humanity.

Jessica Sibley, TIME Chief Executive Officer

“The opportunity to reach more audiences globally, that are younger, and that are diverse, is really important to Sam and myself,” Sibley noted, referencing TIME’s newly-appointed editor-in-chief Sam Jacobs.

Jacobs is the youngest editor-in-chief in Time’s history. His appointment as the 19th top editor comes as TIME reaches the largest audience in its history—more than 105 million people around the world across its platforms—with readers under the age of 35 accounting for 45% of TIME’s global audience.

Today, with more than 1 million subscribers, it remains the largest U.S. print title in news. 

The decision to remove the paywall from Time.com comes just six months after the appointment of Sibley, who moved from Forbes where she was COO. In an echo of Forbes’ business model, TIME plans to produce more ad-supported, digital content that will live on its website, its mobile app and across social media.

I don’t think that we’re going to be alone or not followed by others that are going to look at new business models that are right for their businesses, for their audiences and how potential consumers new and existing and everything in between are able to to access that content.

Jessica Sibley, TIME Chief Executive Officer