“Sometimes businesses make the mistake of thinking the market is broken, whereas it’s just the business model that is broken. And when the business model…
It is Brighton and Hove Albion’s brilliant Italian coach, Roberto de Zerbi, that B2B Marketing CEO Richard O’Connor name-checks when he talks about the lessons…
Amid declining platform referrals and rising concerns over AI’s influence with developments such as the Search Generative Experience (SGE), publisher channels for direct-to-consumer (DTC) engagement…
There is much to learn from the affable Jean-Paul Reparon, a publisher based in the agricultural university town Wageningen in the Netherlands. The only way…
Happy birthday ChatGPT! The groundbreaking generative AI system that has arguably shifted the technology from a niche concept to mainstream culture turned one year old…
The Rebooting’s Brian Morrissey recently surveyed over 150 media executives on all aspects of the video industry – from video production, monetisation strategies and content…