Audience Engagement Digital Publishing
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What consumer-focused publications can learn about community, and other insights from Nature

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On this week’s episode Helen Pearson, Chief Magazine Editor for Nature, tells us about what consumer-focused publications can learn about community from the journal’s focus on supporting scientists, the changing expectations of younger audiences, and the challenge of making research open to all while also supporting the authors and journalists.

In the news roundup, the team discusses the UK launch of Netflix ‘competitor’ BritBox, the surprise return of Smash Hits, and Hearst’s latest micro-membership scheme. Peter sings The Spice Girls’ greatest hits.

Republished with kind permission of Media Voices, a weekly look at all the news and views from across the media world

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