Digital Innovation Digital Publishing
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The must-read publishing stories you may have missed last week

The New York Times launches a 5G journalism lab, how Asian publishers are fighting fake news, and more

5G promises to bring ‘a revolution in digital journalism’

5G is just around the corner, with rollouts expected in the US and Europe in mid 2019. 5G technology promises download speeds that are 20x faster than the current 4G networks, but there is a lot more to it than just that.

The New York Times’ partnership with Verizon will be one to watch here: they have just launched a 5G journalism lab to explore how the technology can be used in journalism.

But what is interesting is not just another shiny new technology that promises the world, but the way it can be integrated with other emerging technologies like AI, the Internet of Things and others to create real value.

A ‘revolution in digital journalism’ may be a way off yet, but we watch with interest for those taking the first steps to make it work for publishing.

@WNIP

‘See your audience as stakeholders’: how to build loyal readers

Publishers should see their readers as stakeholders, says Mary Hogarth who believes the way forward is to create a highly valued magazine.

“Spark a revolution in digital journalism”: NYT launches 5G journalism lab
5G technology promises download speeds that are 20 times faster than the current 4G networks, but there is a lot more to it than just that. 
Personalised print publishing: Marrying the emotional impact of print with variable data
New digital printing technology can now enable publishers to use data to produce the same personalised functionality to printed products that we have become used to in online publishing.
Why platforms like Facebook and Apple struggle to boost local news
One of the myriad criticisms lodged against Apple News Plus is that it doesn’t do anything to boost local news outlets, which arguably could use the most help. 
DCN: Publishers have their mojo back
While there’s still work to be done – and the rewards for many are further down the road – the signs are pointing in the right direction.
Asian publishers fight fake news with innovative strategies
While social media platforms are doing their bit to tackle fake news, a few news publishers, like Rappler and The Quint have risen to the task with innovative strategies.
How do publishers maintain their brand value in a world of distributed content?
Empire’s Terri White, The Week’s Kerin O’Connor, PinkNews’ Ellen Stewart and Bibblio’s Mads Holmen will be joining the Media Voices team for their 100th episode.
Webinar: The importance of consent strings and how they can benefit publishers
Publishers who don’t pass a consent string to their European Economic Area (EEA) readers are missing out on money—it’s that simple.
UK at the top of European ePublishing, to grow to $1.6 billion by 2023
The UK ePublishing market was worth USD$1.3 billion in 2018, with that expected to grow to $1.6 billion by 2023. 
“Print continues to thrive”: Highlights from FIPP’s The Future of Media whitepaper
FIPP’s recently released whitepaper, The Future of Media, looks into the value print adds, and how it fits into the wider publishing ecosystem.
Should publishers be investing in news content for smart speakers today?
While we see smart speaker adoption is growing, does this mean more users are actually using them to consume news? The answer is not as straightforward as it would appear.
Publisher using Net Promoter Score surveys to reduce churn and improve reader loyalty
Bangor Daily News (BDN), one of Maine’s leading dailies is using the Net Promoter Score (NPS) surveys to get to know its readers better and address their concerns.
Opinion: The fight for quality content must continue
It is in the interest of all industry practitioners to work together to create new commercial models that support the creation and distribution of high-quality online content.

Download WNIP’s comprehensive new report—50 Ways to Make Media Pay—an essential read for publishers looking at the multiple revenue opportunities available, whether it’s to reach new audiences or double down on existing super-users. The report is free and can be downloaded here.

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