Pandemic sees digital consumption rise 30%+, forming lasting consumer habits
WARC Data’s latest report finds that Amazon, TikTok, YouTube and Twitch are some of the main winners as brands pivot to reach the COVID consumer.…
Video to account for a third of all online display spend: Highlights for publishers, from WARC’s Adspend Outlook
Global advertising spend is set to rise by 7.1% to $660B this year, according to WARC’s latest Global Advertising Trends – The Adspend Outlook report.…
WARC Publishing Report: It’s the best of times, it’s the worst of times
News publishers, still coming to grips with the switch to digital and a loss of print advertising revenue, are exploring new business models to offset…
