Authenticity, sustainability and AI – the key topics from this year’s NYC Ad Week
It may seem like it is always Advertising Week somewhere in the world, but the biggie really is the New York event, which delivers perhaps…
Reduce emissions without impacting revenue: 6 takeaways from Green Media Summit
On April 13, the first Green Media Summit took place in NYC bringing over 250 attendees from across the media ecosystem to discuss how the…
The new brand priorities in digital advertising
TL;DR: The advertising ecosystem is rapidly evolving and brands are looking for partners who can offer sustainability, innovative ad formats, and accurate attention metrics. Brands…
How publishing can play its part in helping promote sustainable consumerism
So who is going to solve climate change? Even most casual observers of COP 26 concluded that it’s not going to be politicians. Before we…
Climate crisis: Publishers can lead by example
The media are an important resource on the journey to raise awareness of environmental issues. But taking a closer look, the publishing industry is, in…
Sustainability in media: From pledges to progress
With sustainability high on the agenda for many businesses, particularly in light of COP26, the United Nations Climate Change Conference in November, the World Media…
