Associated Press is creating new relationships with newsletters: Here’s why
“Newsletter’s barrier to entry, reach and engagement is not just a nice to have, it’s essential.” Several major market forces have brought newsletters to the…
6 publishing technologies that will make a difference to your business: Report
What’s New in Publishing is proud to present 6 publishing technologies that will make a difference to your business, a special insight report sponsored by Sovrn and written…
How can publishers boost the audience of their newsletters?
Each month the International Magazine Centre poses a question to Peter Houston, co-host of the Media Voices podcast, and magazine consultant. This month’s question came…
Digital subscribers for local newspapers: After adding 36,000, The Seattle Times lays out its strategy
Large newspapers like The New York Times and The Washington Post have started mastering the shift to digital, and are seeing their circulations surge, led…
Surge of the “Times”, on both sides of the Atlantic (and how)
Earlier this month, News UK announced a major subscription milestone with The Times and The Sunday Times reaching 500,000 subscribers at the end of June…
How Money-Media converted free subscriptions to paid newsletters
The idea of converting a free newsletter to paid is so unusual, it would never occur to most publishers. But the biggest hurdle to selling content…
Why paying attention to the homepage will pay off
“The homepage is not dead.” This is what S. Mitra Kalita, the vice president for programming at CNN Digital, told a group of social media specialists…
How to develop newsletters that readers actually want
I’m not sure if ‘Inbox Zero’ is still a thing, and I’ve certainly never gotten anywhere close to achieving it, but I absolutely get the…
