IPA Bellwether Q1 2023 • Media Makers Meet

IPA Bellwether Q1 2023

IPA Bellwether Q1 2023WNIP

Total marketing budget growth hits 1-year high: UK IPA Bellwether report

While serious economic headwinds remain, the latest IPA Bellwether report is more optimistic than expected. The sunsetting of third-party cookies, data, generative AI and sustainability…

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The state of skills, talent and recruitment across the media industry, with a special focus on the implications of the emergence of AI.
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Key trends from FIPP World Media Congress 2023
Key insights from many of the world's leading publishers
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Innovation – what it is, barriers to implementation and examples of innovation in practice
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AI and the Media
Insights on the consequences of AI for media companies
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Strategies for Navigating an Economic Downturn
Insights from several decision-makers on sustainable strategies for the future
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