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Key differences between the CCPA and GDPR that publishers need to know

Opinion Digital publishing involves collecting and processing personal data to improve content distribution, targeting and personalization. This data processing may subject publishers to comply with…

Opinion: Data concerns dominated Cannes

This year, Cannes took place at a time where the industry faces a period of significant change around the use of data. As a global…

TCF 2.0 has landed – here’s why publishers should take note
Opinion This is good news for end users, advertisers and publishers. In 2018, the EU’s General Data Protection Regulation (GDPR) arrived, sending shockwaves through the digital advertising ecosystem. To help mitigate some of the operational challenges stemming from the regulation, IAB Europe created the Transparency & Control Framework (TCF); a set of guidelines that aim …
Is the Firefox update a bad omen for publishers?
Opinion The latest release of Mozilla’s Firefox browser is creating a sense of foreboding among digital publishers because it automatically blocks third-party tracking cookies. By switching on Enhanced Tracking Protection by default for all Firefox desktop and Android users, Mozilla aims to enhance user privacy and make the process of opting in and out of …
Information streaming platforms create and share new markets for publishers
Opinion Publishers competing for attention in crowded market places need to know they can look to information streaming platforms as new sources of additional readers and revenue, argues Ari Assuied, CEO of Cafeyn. Publishers share a common problem. Print circulations and advertising revenue are going down for nearly everyone and digital income is struggling to …

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