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May 26, 2022
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      • eCommerce in Publishing 2022: Report Download

        A comprehensive guide to the eCommerce opportunities available for publishers

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      • 50 Ways to Make Media Pay 2021 edition, fully updated

        A comprehensive guide to publisher revenue models

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      • Paywalls for Publishers

        A guide to the latest paywall innovations and strategies

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      • Which way now? Publisher options for the ending of third-party cookies

        The very latest identity solutions and data innovations available to publishers

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Digital Publishing Reader Revenue
4 mins read
“We’ve debunked the myth that younger people aren’t prepared to pay for news content”: How Tortoise is using podcast subscriptions to attract new audiences access_time 8 hours ago
Digital Publishing Reader Revenue
9 mins read
Subscription Offers Page Benchmarks: A review of 10 digital publishers access_time 8 hours ago
Audience Engagement Platforms
2 mins read
Social media influencers come under fire amidst widespread distrust  access_time 8 hours ago
Digital Publishing Reader Revenue
2 mins read
Condé Nast “no longer a magazine company”: The Media Roundup access_time 9 hours ago
Top Stories
AdvertisingDigital PublishingTop Stories
3 mins read

“Over £812k in eCommerce sales”: How Future plc’s PetsRadar defied the pandemic

access_time2 days ago
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“Over £812k in eCommerce sales”: How Future plc’s PetsRadar defied the pandemic

by WNIP access_time2 days ago

Launched by Future plc in Sept 2020, PetsRadar has become one of the publisher’s most successful new launches of recent years and now comfortably sits in the top 50 brands within the U.S. lifestyle/pets category, according to Comscore. The launch of the new title was accompanied by raised eyebrows, coming as it did at the height of the Covid-19 pandemic in September 2020 when publishers faced considerable uncertainty not least from declining ad expenditure, furloughed workers, and event cancellations. Fast forward twenty months and PetsRadar now attracts 885,000 users each month globally with the next target, according to PetsRadar’s Global…

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Digital PublishingReader RevenueTop Stories
3 mins read

“Astronomical growth over the last 2 years”: Publishers prioritizing digital transformation

access_time3 days ago
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“Astronomical growth over the last 2 years”: Publishers prioritizing digital transformation

by Faisal Kalim access_time3 days ago

“Digital revenue is the biggest source of income growth” The majority of the publishers surveyed by WAN-IFRA for its World Press Trends Outlook 2021-2022 report are “decisively upbeat about their companies’ future prospects,” says Teemu Henriksson, Research Editor, WAN-IFRA.  81.8% of the 162 publishers from 58 countries say they are optimistic about their business outlook this year. The figure reduces slightly to 78.8% when they are asked to rate their prospects for the next three years.  “Digital promises to be the key revenue driver” “Optimism levels have grown year-on-year, in part because of where we were,” according to the report.…

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eCommerce in Publishing: Why eCommerce? Why now?

This is an excerpt from our free-to-download report, eCommerce in Publishing: Trends & Strategies In this…

1 week ago
5 mins read
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“A clear publisher trend”: Rivals Autovia and Haymarket Automotive join forces to pool first-party audience data

“In a world where third-party data is disappearing, first-party data is the new media currency.”…

1 week ago
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Featured Articles

eCommerce in Publishing: Why eCommerce? Why now?
by Damian Radcliffe 1 week ago
5 mins read
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This is an excerpt from our free-to-download report, eCommerce in Publishing: Trends & Strategies In this first chapter, we explore the growing prominence of eCommerce in…
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Bild’s subscription offer evolution proves business strategies are meant to be challenged
by The Fix 1 week ago
5 mins read
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Also, keep it simple Bild started selling digital subscriptions with three products and readers could choose other benefits. Thanks to testing they found out one…
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Google Topics FAQ: What publishers need to know
by Contributor 1 week ago
6 mins read
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Here are the most frequently asked questions about Google Topics What is Google Topics?How does Google Topics work?What is the Google Topics API?How Long with…
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Re-thinking your audience development and engagement strategies: The Media Roundup
by Media Voices 1 week ago
2 mins read
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Re-thinking your audience development and engagement strategies The advice from the AOP’s first in-person CRUNCH event of 2022 is to consistently update your approach to revenue in…
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“A clear publisher trend”: Rivals Autovia and Haymarket Automotive join forces to pool first-party audience data
by Jez Walters 1 week ago
4 mins read
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“In a world where third-party data is disappearing, first-party data is the new media currency.” Two of Britain’s leading automotive publishers – Autovia, the publisher…
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Publishers: When in doubt, turn to these 3 pillars of audience engagement
by The Fix 1 week ago
7 mins read
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Acquisition of subscribers or members, their retention and following engagement wouldn’t be successful for most publishers without these well-regarded tools. Live videos, interactive stories, social…
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When should media shake hands with the VC devil: The Media Roundup
by Media Voices 1 week ago
2 mins read
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Thinking about Big Cabal Media’s $2.3 million raise This one’s a fascinating read. We’ve all heard horror stories about media companies that seek VC funding,…
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Digital media entrepreneurs: How much fuel is left in the tank?
by Contributor 1 week ago
3 mins read
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Free-spending startups can die in one of two ways: either cancer or heart attack In a recent newsletter, I talked about how misinterpreting audience metrics can mislead…
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A bad advertising experience is bad publishing strategy
by Peter Houston 1 week ago
3 mins read
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We have all visited websites where the advertising looks decidedly suspicious – promising miracles cures or unbelievable investment offers. Chasing ad dollars might appear to make…
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Local News Field Guide: Insights from one of the most successful local news outlets
by WNIP 1 week ago
2 mins read
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The Local News Field Guide was established through Chalkbeat’s partnership with the Google News Initiative Google News Initiative and Chalkbeat have launched the Local News…
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How Bild simplified its subscription offer: The Media Roundup
by Media Voices 1 week ago
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Bild’s subscription offer evolution proves business strategies are meant to be challenged With almost 600,000 digital subscribers today, BILDplus is by far the biggest journalistic…
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Global UK ad spend bounced back, but the industry is not out of the choppy waters yet
by Contributor 1 week ago
3 mins read
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Also, what does it mean for creativity? The disruption we’re facing in 2022 has led many to argue that this year is in fact ‘2020…
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“Significant improvements in traffic”: How Las Vegas Review-Journal harnessed online video
by Jez Walters 1 week ago
4 mins read
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Founded in 1909, Las Vegas Review-Journal is the largest circulating daily newspaper in Nevada and has been included in E&P’s top ten list as one…
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19.42% of active Twitter accounts are fake or spam: Analysis
by Contributor 1 week ago
12 mins read
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SparkToro and Followerwonk joint Twitter analysis TL;DR – From May 13-15, 2022, SparkToro and Followerwonk conducted a rigorous, joint analysis of 44,058 public Twitter accounts…
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How publishers can fix the news industry: The Media Roundup
by Media Voices 1 week ago
2 mins read
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Ros Atkins reveals how publishers can fix the news industry BBC News presenter Ros Atkins is arguably the corporation’s most viral asset. His video explainers regularly light…
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Print newspapers lead the publisher cost crunch
by WNIP 1 week ago
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In the latest wessendenbriefing distributed to senior publishing executives, the challenges confronting print newspapers is laid bare, with surging commodity inflation a clear and present…
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From Fly-bys to Super Fans: Re-thinking your audience development and engagement strategies
by Contributor 2 weeks ago
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At AOP’s first in-person CRUNCH event of 2022, Charlotte Tobitt, UK Editor at Press Gazette, spoke with a panel of industry experts about audiences: how…
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To improve publisher ad revenue, Google will begin rolling out optimized pricing by default
by Sovrn 2 weeks ago
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The feature is expected to increase the prices of publishers’ paid inventory without negatively affecting their overall earnings Last week, Google told advertisers that, starting in…
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Trusted Media Brands recorded 110% growth in 2021: Here’s how
by Peter Houston 2 weeks ago
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One of the most iconic publishing brands in history, the Reader’s Digest has seen more than its fair share of media market turbulence. Founded in…
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Lessons in newsroom leadership from Anita Zielina: The Media Roundup
by Media Voices 2 weeks ago
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Five big leadership challenges facing the media industry In a wide-ranging interview, CUNY’s Anita Zielina shared her views on the key challenges facing the news…
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Publisher Resource Guides

  • eCommerce in Publishing 2022: Report Download

    A comprehensive guide to the eCommerce opportunities available for publishers

    Read more
  • Media Moments 2021

    The key moments that have changed the media landscape during a transformative year

    Read more
  • 50 Ways to Make Media Pay 2021 edition, fully updated

    A comprehensive guide to publisher revenue models

    Read more
  • Paywalls for Publishers

    A guide to the latest paywall innovations and strategies

    Read more
  • Which way now? Publisher options for the ending of third-party cookies

    The very latest identity solutions and data innovations available to publishers

    Read more
  • 6 Publishing Technologies that Will Make a Difference to Your Business

    Technologies to help you build a broader, audience-focused revenue mix

    Read more
  • How Publishers Can Swap Out The Cookie Jar In 2021

    The identity solutions available to publishers as Google sunsets third-party cookies

    Read more
  • The Publisher’s Guide to Navigating COVID-19

    How publishers are successfully steering a course through the pandemic

    Read more
  • The Publisher’s Guide to eCommerce

    Exploring wider opportunities that eCommerce potentially affords publishers

    Read more
  • The Publisher's Guide to eCommerce: Case Studies

    How specific publishers are successfully leveraging ecommerce opportunities

    Read more
  • Media Moments 2020

    The key moments that have changed the media landscape during a tumultuous year

    Read more

Guest Columns

  • Publisher challenges using first-party data are everyone’s problem

    The digital media space is experiencing a reversal of its usual order. Typically, what matters to advertisers is seen as equally vital for publishers. Currently, however, sell-side difficulties with harnessing first-party data are creating issues for buyers, particularly as 2022 presents the last chance saloon for finalizing their post-cookie preparations. It’s now widely accepted that …

  • Publishers: Stop relying on standard content taxonomies

    The deprecation of the third-party cookie is forcing publishers to rethink the business models that they’ve been using to monetize their compelling content. Contextual advertising is one approach that is resurging. However, to truly reap the full benefits of today’s contextual advertising, many publishers would be better suited with a custom content taxonomy. Standard taxonomies …

  • Global UK ad spend bounced back, but the industry is not out of the choppy waters yet

    Also, what does it mean for creativity? The disruption we’re facing in 2022 has led many to argue that this year is in fact ‘2020 too’. But whilst we may be experiencing some type of chaotic déjà vu, it’s clear that ad spend growth is not going to repeat the dramatic scenario experienced by UK …

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New Publishing Tech: Q&A

  • Free webinar: New state of the art editorial solution for all channels

    Sponsored article Are your editorial workflows fit for the future? Or does your team struggle with inefficient processes and too many tools? Hear from the …

  • Can Wallkit fix publishing’s subscription dilemma? VentureBeat thinks so

    In the heart of Brooklyn lies a media-tech startup making waves with some of the U.S.’ most progressive publishers – VentureBeat, Digiday, Skift, TheWrap, and …

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Interesting & Timeless

  • News Media Alliance and MPA – The Association of Magazine Media announce merger

    The News Media Alliance and MPA – The Association of Magazine Media have announced their agreement to merge. The newly combined association will be called the News/Media Alliance and, …

  • 2022 Digital Publishing Awards: AOP announces shortlist

    The UK Association of Online Publishers (AOP) has announced the shortlist for the 2022 Digital Publishing Awards – a celebration of the individuals and teams …

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