Managing costs in an economic downturn: The Media Roundup
Managing costs in an economic downturn This is an interesting piece in Digiday about how media companies are identifying areas of their businesses to cut…
How do the different eCommerce strategies weigh up? — The Media Roundup
eCommerce in Publishing: 3 strategic considerations Always good to feature some insight from Damian Radcliffe – particularly in light of the recent reappraisal of BuzzFeed’s approach to…
Publishers: Best paywall examples of 2022
Benchmark examples from some of the most successful content producers currently employing a paywall With print and ad revenue continuing to fall in value, digital…
Can the world’s biggest subscription success recover lost ground? — The Media Roundup
Disney catches Netflix, but what next? Disney now has more streaming subscribers than Netflix. Charlotte Henry writes that Disney+ has just over 221 million, compared…
Publishers: 10 reasons to develop a digital subscription strategy
Subscription models are increasingly popular amongst publishers, and for good reason – diversify revenue streams, collect data & a lot more… Although once a model…
Can Zette solve the problem of micropayments? — The Media Roundup
A 26-year-old entrepreneur takes a fresh shot at selling news one story at a time Yeah, yeah, we know. We’ve heard all the arguments against…
Publishers: 6 ways to optimize your paywall conversion rates
Reignite subscription conversion rates by optimizing your paywall strategy There’s no doubt about the rise of paywall and subscription models amongst digital publishers, especially considering the instability…
“We have recorded about 80% growth”: How publishers are building reader revenue streams by doubling down on engagement
Key insights from WAN-IFRA’s reader revenue bootcamp for Indian publishers India is a challenging market for growing reader revenues. It’s still at a nascent stage,…
Why The Economist streamlined its sprawling product portfolio: The Media Roundup
The Economist moves decisively digital while staying true to its values Tom Standage, Deputy Editor and Head of Digital Strategy at The Economist, shares his…
Is SoGlos creating a new model of community-led local newspaper? — The Media Roundup
“Empower readers to become ambassadors for their city”: SoGlos’ model to rescue local media As the story about Reach below demonstrates, the local news industry…
Acast’s co-founders want to revolutionise subscriptions: The Media Roundup
Today’s roundup is brought to you by Esther. They revolutionised podcast advertising. Subscriptions are next. Just before I went away, I had a chat with Acast…
“Swiss army knife that keeps adding blades”: How publishers are using newsletters to multiply audience and revenues
Newsletters are “the old medium that never quite went away, the publisher’s swiss army knife that keeps adding blades,” states the latest edition of FIPP’s…
“Our content teams must pivot to meet changing consumer behavior”: Future plc announces Prime Day results
Future plc, the LSE listed publisher (FUTR) with a portfolio of 250 brands and a global audience of 400M, has announced it drove £2.7M in…
Guardian Media Group records strongest financial results since 2008: The Media Roundup
Guardian Media Group records strongest financial results since 2008 The Guardian’s parent company has recorded its strongest financial results in 14 years. Aided by contributions…
How SHE Media extends the use of first-party data to eCommerce and branded content
TL;DR: SHE Media explains how it uses first-party data to build cohorts based on purchase intent, deliver insights to advertisers from its branded content and…
Local news in 2022: How are publishers adapting?
Growing up in Knutsford, UK, I used to go out to buy my local newspaper every week. I was proud to see my name next…
Up to 33% of subscribers are lost in the first 24 hours: How publishers can reduce churn
Counter-intuitive insights from Piano’s Subscription Performance Benchmark Report Think loyal users drive conversion? The data indicates a more nuanced reality. According to Piano’s latest Subscription…
Fact-checking, publisher partnerships, and Putin: The Media Roundup
Today’s roundup is brought to you by Chris. Is the future of fact-checking automated? I’m a big fan of Full Fact. Any effort to provide independent…
Best membership strategy examples 2022
Benchmarking a variety of digital publishers employing a membership model to ensure you succeed in this strategy Membership models, also referred to as registration, are…
Reuters launches research subscriptions, best media newsletters, and more: The Media Roundup
Today’s roundup is brought to you by Peter. What’s next for Media Voices? Since launching our appeal for help a couple of weeks ago, we’ve had a…
