Working with trusted media in times of crisis (Free webinar)
Looking forward as an industry amidst the uncertainty of Covid-19 The World Media Group is organising a free virtual panel to address the challenges that…
“The appetite for news seems greater than ever”: As traffic surges, publishers see a spike in subscriptions
“Despite the coronavirus containment efforts that have emptied newsrooms,” The New York Times reports, “the appetite for news seems greater than ever.” Readers are flocking…
Coronavirus and the media: Challenges & opportunities
There aren’t too many things that we can be sure of in these increasingly bizarre times. But here are two. Firstly that anyone who says…
WAN-IFRA launches coronanewsroom.org, a resource desk for news media professionals
WAN-IFRA has published a dedicated resource site at coronanewsroom.org to share its members’ experiences, best-practice, crucial resources, and the things it is doing to help. The impact…
“Profitable since going all-digital”: What publishers can learn from The Independent’s growth story
The Independent is now one of the most profitable newspapers in the UK. It’s a significant achievement for a company that had to stop print…
PPA Managing Director Owen Meredith on a successful #AxeTheReadingTax campaign
Owen Meredith, Managing Director at the Professional Publisher’s Association, talks to us about how the lobbying work the association has done on behalf of UK…
US media decline: What we can learn from Europe
On either side of the Atlantic, it comes as no surprise that the newspaper industry is in trouble. With most news content available for free on…
The must-read publishing stories you may have missed this week
Coronavirus leads to traffic surge for publishers, how to set up remote working practices, and more… Trust is more vital than ever As the world…
Coronavirus leads to surge in traffic: How publishers are building reader loyalty by offering free content
Popular content analytics platform Chartbeat has reported that the number of pageviews across its network was up 33% last week compared to the same time…
How to set up a remote work process: Expert Q&A
Over the past couple of weeks, magazine media offices and newsrooms around the world have followed public health guidelines and sent their staff home to…
77% trust content on the open web (compared to links on social media) and other publisher insights from the Harris Poll
Compared to Facebook, YouTube & similar sites, consumers spend more time on the open web, trust what they see and find the advertising more effective…
How AgriBriefing built a £150m media business in a decade
AgriBriefing – formerly known as Briefing Media – was established in 2012 by Rory Brown and Neil Thackray following the acquisition of Farmers Guardian from…
What media companies are doing to support readers and employees
With rapid changes happening hourly in countries around the world, media companies have also had to shift abruptly in response to the coronavirus outbreak — …
3 key ways to reduce news product friction
Coming off recent industry discussions on the importance of product thinking, this week we are exploring three key ways publishers can reduce news product friction…
“Significant driver of consumer activity”: How publishers are tackling the coronavirus challenge head-on
When the Great Plague of London hit in the mid-1600s, Isaac Newton was just another student at Trinity College, Cambridge. The University of Cambridge decided…
The internal and external culture shifts needed for publishers to embrace eCommerce
As increasing numbers of media companies begin to explore the revenue potential of eCommerce, there’s a growing recognition of the impact this may have on…
“Publishers get anywhere between 30% to 70% of their traffic from newsletters,” the unsung hero of subscriptions and traffic acquisition
OPINION It’s been 42 years since Ray Tomlinson sent the first-ever email, but it would be another 25year until Hotmail launched the first web-based service…
“Break free from the stuffy, media-trained bubble”: How publishers are using TikTok to connect with a new generation of readers
TikTok, was the second-most downloaded app of 2019. It surpassed both Facebook and Instagram while only losing out to WhatsApp, according to The Drum. Sensor…
When the infodemic strikes, who do you trust?
Is the infodemic borne from the global coronavirus hysteria showing us that people turn to reliable media brands when social media channels cannot be trusted? …
How to sell your media business: pitfalls and opportunities
Most independent media owners would like to be able to sell their media business at some point in the future. But how should they shape…