The must-read publishing stories you may have missed this week
5 essential charts for publishers from the Digital News Report 2019, Facebook Watch hits 140 million daily viewers, and more Our highlights from the Digital…
Monetizing content: Benefits and challenges of different publishing business models
For publishers and newsrooms, figuring out how to stay trustworthy, respect your readers and preserve integrity, yet manage to earn enough money to keep the…
5 graphs you need to see from Reuters Digital News Report 2019
Every year, we look forward to the release of the Reuters Digital News Report because it’s one of the most comprehensive reviews of news consumption globally. Based…
The future of media will be personal, according to PwC
Consumer interaction on digital platforms is a key driver of revenue for entertainment and media companies. With increasing affordability and availability of broadband, mobile continues…
Digital News Report 2019: The five essential charts for publishers
Damian Radcliffe picks out the key findings, the best charts and the implications for publishers from the latest Digital News Report. “This year’s report sees…
How publishers can unlock outcome-oriented advertising models
For anyone working in ad tech for more than a few years, the publisher monetization challenge comes as no (major) surprise. Ever since the ecosystem…
SEO & Subscriptions: Frenemies?
It’s no secret that many publishers struggle to find a sustainable business model that will help them generate sufficient revenue and stay afloat. Banner ads…
How to maximise revenue for digital content
Publishers use a plethora of platforms to widen engagement, but how can they increase profit? Mary Hogarth and Steve Hill reveal essential strategies to boost…
“Shoot for 85% gross margins”: E-learning can be a high-value revenue source for publishers
Publishers have certain natural advantages that make them suitable for the online education business. They have the content and expertise, as well as a potential…
Google’s Head of News Ecosystem Development Madhav Chinnappa on supporting journalism
On this week’s episode of Media Voices, Google’s Head of News Ecosystem Development Madhav Chinnappa takes us through his views on the often-fraught relationship between…
“Tying together two rocks doesn’t make them float”: Why newspapers are facing the end of scale
Years ago, just as the rumours of Microsoft buying Nokia were hotting up, I was speaking at a conference with media futurist Robert Tercek. As…
Tips from WIRED’s evergreen content strategy
Is your content archive working harder than you’re giving it credit for? WIRED’s Director of Audience Development Indu Chandrasekhar recently shared that 40% of WIRED’s…
The must-read publishing stories you may have missed this week
Facebook rolls out new subscription tools, why YouTube offers the most meaningful revenue opportunities for publishers, and more Facebook’s new subscription tools make an appearance……
WAN-IFRA launches European news transformation programme for local news publishers
WAN-IFRA, the World Association of News Publishers, is launching a European news transformation and coaching programme for regional and local news publishers, in partnership with…
SUITCASE’s Serena Guen: Our magazine subscription sales are growing 150% year on year
In a conversation with Bibblio CEO Mads Holmen, SUITCASE Group founder Serena Guen discusses the success of her multimedia travel magazine. First published in 2012 and…
10 essential media stats from May 2019
Gen Z’s media preferences, Disney’s write-down, BBC’s engagement on Facebook, plus a ton of revenue and advertising projections. Here’s our regular round-up of the Top…
“Establish a little beachhead”: How publishers can use comments to engage their most loyal and valuable readers
Many publishers are focusing on engagement as a strategy to attract and retain subscribers. The comments section can be an effective tool for building engagement.…
Internet ads—growing 5x faster than traditional—to exceed 50% of global media spend by 2020: WARC
WARC’s latest Global Ad Trends: Drivers of online growth report has found that internet ad formats are set to account for 47.7% ($298.1B) of all…
“Good human reporting together with clever automation”: Using AI to revive local news
Speaking at the Professional Publishers Association (PPA) Festival in May, Pete Clifton, editor-in-chief at the Press Association (PA), explained how the news agency is using…
The must-read publishing stories you may have missed this week
Fortune becomes the latest publisher to put up a paywall, how robots are being used in newsrooms, and more The robots are here to help There…