Digital Publishing Archives | What’s New in Publishing

Digital PublishingFaisal Kalim

How solutions journalism can help publishers serve the “growing reader and business interest in environmental issues”: Reuters report

Publishers including the BBC, the Economist, Bloomberg Media and the Guardian, among others, have expanded their climate coverage in recent years by launching sub-brands, newsletters,…

The business of telling stories

“So, how’s the news biz?” a relative, let’s call him Dan, asked me at a barbeque last August. It’s a question I get a lot.…

Bad ads—the Internet’s original sin: The Media Roundup

The Internet’s original sin In the latest issue of Galaxy Brain, Charlie Warzel’s newsletter about technology and culture, Gizmodo’s Shoshana Wodinsky is explaining bad ads. As Charlie…

“You need more than one string to your bow to survive”: How paywalls can boost publishers’ revenue

The future of publishing depends upon a diversified revenue portfolio with direct reader revenue playing an increasingly vital role. “If the coronavirus pandemic has taught…

Is there a future for marketing attribution with the demise of third-party cookies?

Since the dawn of internet commerce, online marketing has been driven by the ability to freely use third-party cookies for user analytics, cross-site/behavioral targeting, retargeting…

Debranding and decluttering for subscriber growth? — The Media Roundup

Prioritizing subscribers, not fly-by readers, Skift is “debranding” How much of the clutter and branding on your site would you be willing to strip away…

US Media Consumption trends: Tectonic shifts emerge

Attest, a consumer research platform, has released its third annual US Media Consumption Report and the findings show further seismic shifts in the way Americans…

Finding a better way to fund local news: Podcast

On this week’s episode of Media Voices we hear from David Floyd, MD of Social Spider, a community interest company that publishes five community newspapers in…

Paywalls for Publishers: Report Download

What’s New in Publishing is proud to present Paywalls for Publishers, a special insight report sponsored by Sovrn and written by respected media journalist, Faisal…

Are Facebook and Google going to ruin newsletters?

Are tech giants actually bringing innovation to newsletters, or is it just about capturing a piece of the creator economy pie? Clubhouse peaked in February 2021,…

Reflecting on a year with Substack, Google’s “Museletter”, and more: The Media Roundup

Casey Newton looks back on a year with Substack When we spoke to Casey Newton on the podcast last year, he’d recently left The Verge and…

How publishers are using robot journalism to drive engagement, subscriptions and ad revenue

Robots are making the impossible possible in many newsrooms. Dutch regional publisher NDC said earlier this year that it plans to cover every single local…

Newsletters are on the rise. How can publishers make the most of it?

Media Insider’s new episode dives into the newsletter boom and asks where it is heading to. It seems like the breakthrough media technology of the…

How COVID-19 changed the independent European media market

Key optimizations in normal times would take a minimum of six months More than one year after the COVID-19 outbreak, global studies of its impact…

Multimedia content piles pressure on publishers to manage digital assets or lose audience

It is estimated that the global digital asset management market will grow from a value of $1.2 billion in 2018 to $6.9 billion by 2024.…

“We’ll send readers directly to publishers’ web pages”: Google News

The Google News app will improve its support for web content, displaying both AMP and non-AMP web content. Google News will no longer render article…

These metrics predict which readers will pay for news

A cynic might say that Google’s current efforts to help news publishers is a public relations ploy to get good press and appease anti-monopoly regulators…

Identity resolution for digital publishers

Identity resolution has been a business need for years, but most recently rose as a key concept for digital publishers, due to the convergence of…

Digital subscription fatigue? Not according to Readly

This year’s Reuters Institute Digital News Report showed that 21% of US adults pay for at least one news subscription, with most of these paying…

“Do more of the meaningful work”: How publishers can create more impact by doing less

Many publishers have had to work with fewer resources in recent years due to challenges like declining ad revenues and the coronavirus pandemic. An American…

Paywalls for Publishers
A guide to the latest paywall innovations and strategies
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Which way now? Publisher options for the ending of third-party cookies
The very latest identity solutions and data innovations available to publishers
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6 Publishing Technologies that Will Make a Difference to Your Business
Technologies to help you build a broader, audience-focused revenue mix
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How Publishers Can Swap Out The Cookie Jar In 2021
The identity solutions available to publishers as Google sunsets third-party cookies
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50 Ways to Make Media Pay
A comprehensive guide to publisher revenue models
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The Publisher’s Guide to Navigating COVID-19
How publishers are successfully steering a course through the pandemic
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The Publisher’s Guide to eCommerce
Exploring wider opportunities that eCommerce potentially affords publishers
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The Publisher's Guide to eCommerce: Case Studies
How specific publishers are successfully leveraging ecommerce opportunities
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Media Moments 2020
The key moments that have changed the media landscape during a tumultuous year
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Multimedia content piles pressure on publishers to manage digital assets or lose audience
It is estimated that the global digital asset management market will grow from a value of $1.2 billion in 2018 to $6.9 billion by 2024. This massive growth in demand stems from a truly exponential increase in the number of digital assets being created and deployed, and the need to manage critical assets in an …
Maximizing ad revenue: a checklist for publishers
Maximising ad revenues is part of every publisher’s DNA; their success and survival depend on it. But as advertising technology and the resulting supply chain have grown more convoluted, yield optimisation has become a harder discipline to pull off well. Nonetheless, the publisher tool chest is not empty. Header bidding, which allows publishers to receive …
Publishers are all playing a game of tag: Here’s how to win
Tags are an important element of publisher revenue strategies, being central to monetization, fraud verification, and consent. If tags don’t work together seamlessly, however, they pose a risk to bottom lines. Here’s a closer look at what tags do for publishers and why improving tag management is essential for boosting revenue. What are tags? Tags …