Digital Publishing Archives | What’s New in Publishing

Digital PublishingFaisal Kalim

“Condé Nast identified a new source of revenue”: Vogue Business now launches on WeChat in China

The internet and digitization have made international expansion easier for publishers. The New York Times, the Guardian and The Financial Times among others, already have…

Optimizing for loyalty: Overcoming one of user acquisition’s biggest challenges

In the last few years, publishers have had to make some dramatic shifts in order to stay afloat and competitive in a saturated media environment.…

Create for your audience, not yourself: Wholesome Yum’s Maya Krampf

Wholesome Yum’s CEO and founder Maya Krampf reveals what has made her company a success. Founded in Minnesota, USA, Wholesome Yum focuses on easy, gluten-free low carb,…

Mergers and acquisitions are shaping the media landscape of the future

2019 has seen an unprecedented number of companies acquiring or merging with other businesses. In the first chapter of this year’s Media Moments 2019 report,…

“There is a crying need for content that people want to engage with”: Lessons from 2019 global WARC Awards

Successful content strategy trends: World’s most effective campaigns WARC, the global authority on advertising and media effectiveness, has just released the Effective Content Strategy Report,…

79% media professionals predict growth in content-led campaigns, and other findings from global WMG survey

79% of the respondents in a recent global survey expect content-led marketing campaigns to grow over the next two years. Further, 57% said they preferred…

Can a family media business be more agile and innovative? Associated Media Publishing’s Julia Raphaely weighs in

Associated Media Publishing is a private company in South Africa that has been in operation for 38 years. Being a family business has allowed the…

10 essential media stats from November 2019

TikTok’s onward march, podcasting’s advertising boom, South East Asia’s $100 billion mobile economy, Disney+ launches, the forthcoming 5G explosion and Spotify’s continued growth. Here’s our…

3 ways magazine media can bolster their privacy practices

Data privacy was a hot topic of discussion at the FIPP World Media Congress, held at Planet Hollywood in Las Vegas. Panelists discussed the state…

Reuters Institute for the Study of Journalism’s Nic Newman on news podcasting

This week, media analyst Nic Newman takes us through the findings of his report into News Podcasts and the Opportunities for Publishers for the Reuters Institute for…

Magazine audience crosses the 2 billion mark, fueled by triple-digit growth in mobile and video

Magazine media has reached a total audience of 2 billion, and is more engaging to consumers online than non-magazine brands, according to a 5-year study…

Media Moments 2019 Report: the key events that have shaped publishing this year

What’s New in Publishing is pleased to present its annual report Media Moments 2019, sponsored by Sovrn and written by the Media Voices Podcast team.…

From 170k to 200k subscribers in 2019: How Gazeta Wyborcza, one of Poland’s leading newspapers, did it

Gazeta Wyborcza, one of Poland’s leading newspapers grew from 170,000 digital subscribers at the end of 2018, to 200,000 nine months later. It’s publisher Jerzy…

Neuroscience explains how “fake news” works, and what publishers can learn from it

“Fake news” is a relatively new term, yet it’s now seen as one of the greatest threats to democracy and free debate. In the Netflix…

California Consumer Privacy Act (CCPA): Industry reaction

With under a month to go, the California Consumer Privacy Act (CCPA) enforcement is the next milestone in the evolution of the data privacy landscape.…

Watch your back: 3 major U.S. retailers are rapidly moving into the content business

This month, we’ve been looking at examples of publishers leading the way in eCommerce, from Buzzfeed to POPSUGAR and Marie Claire. But just as publishers…

News podcasts, and the opportunities for publishers

The latest report from Retuers on news podcasts and the opportunities for publishers looks at the 15-year-old phenomenon that is suddenly a ‘hot topic’ in the…

The must-read publishing stories you may have missed this week

News podcasts grow 32% in 2019, inside Quartz’s membership model, and more The unstoppable rise of podcasting A new report from the Reuters Institute this week revealed…

“Increasing the value of membership until it’s a bargain”: Quartz’s secret sauce

Quartz, the business news site founded in 2012 with an ad-supported model, introduced memberships last year. The move was followed by the addition of a…

Publishers believe email is the most effective tactic for driving subscriptions (Apparently, so does Apple)

“For publishers looking to drive more subscriptions, email is king,” says Digiday Research’s Shareen Pathak, sharing the results of a recent survey of 136 publishing…

TCF 2.0 has landed – here’s why publishers should take note
Opinion This is good news for end users, advertisers and publishers. In 2018, the EU’s General Data Protection Regulation (GDPR) arrived, sending shockwaves through the digital advertising ecosystem. To help mitigate some of the operational challenges stemming from the regulation, IAB Europe created the Transparency & Control Framework (TCF); a set of guidelines that aim …
Is the Firefox update a bad omen for publishers?
Opinion The latest release of Mozilla’s Firefox browser is creating a sense of foreboding among digital publishers because it automatically blocks third-party tracking cookies. By switching on Enhanced Tracking Protection by default for all Firefox desktop and Android users, Mozilla aims to enhance user privacy and make the process of opting in and out of …
Information streaming platforms create and share new markets for publishers
Opinion Publishers competing for attention in crowded market places need to know they can look to information streaming platforms as new sources of additional readers and revenue, argues Ari Assuied, CEO of Cafeyn. Publishers share a common problem. Print circulations and advertising revenue are going down for nearly everyone and digital income is struggling to …