Q&A: Content Insights, pioneering content performance analytics
Founded in 2014 in Serbia by three publishing enthusiasts – Dejan Nikolić, Ilija Šuša and Dragutin Miletić – Content Insights has since become a leader…
Q&A: InfoSum, striving to build a new world of interconnected data
InfoSum is a software-as-a-service (SaaS) platform that enables businesses to harness the power of unified customer data, while maintaining control and privacy. Founded in 2016…
Q&A: Authory, empowering journalists to take control of their content
Founded in 2017 and headquartered in Hamburg, Authory is a platform helping journalists become more independent by gaining control over their content and their audience.…
Q&A – Sovrn //Signal, boosting publisher earnings through improved ad viewability
Sovrn describes itself as more than an advertising technology company—it’s a publisher advocate. The company provides tools, technologies, and services to unique publishers, helping them…
Q&A: DBS, helping publishers develop better distribution and editorial strategies
Dowling, Best and Smith (DBS) was founded in 2018 by a group of marketing, advertising and publishing professionals. Based in the UK, the consultancy has…
Q&A: Trustworthy Accountability Group (TAG) – increasing trust in digital advertising
The Trustworthy Accountability Group (TAG) is a not-for-profit industry self-regulatory organisation – established in the US in 2014 by the Interactive Advertising Bureau (IAB), the…
Q&A: Asana, simplifying team-based work for creatives and marketers
Founded by a Facebook co-founder and ex-Google-and-Facebook engineer—who both worked on improving the productivity of employees at Facebook—Asana is a work management platform teams use…
Q&A: Lotame, pioneering data solutions for publishers
Founded in 2006 by CEO Andy Monfried, Lotame is a privately-owned data solutions company that helps customers maximize the value of their data at each touchpoint. Its…
Q&A: Sportradar, leveraging sports data for publishers
Headquartered in Switzerland, Sportradar employs 2,000 people in more than 30 locations worldwide. A global leader in understanding and leveraging the power of sports data and associated…
Q&A: PayRead’s frictionless reader payments for publishers
PayRead by Fortumo removes friction from the registration and payment process for digital publishers by giving them access to a reader’s mobile identity. Based out of Estonia,…
Q&A: Flourish’s free data visualization tools for publishers
Flourish is a data visualization tool launched in early 2018 by Duncan Clark and Robin Houston. The pair started working on data visualizations in 2012…
Q&A: PublishCheck’s ‘article -first’ analytics platform
Founded in 2016, PublishCheck is an analytics platform that works with News UK (Times of London, The Sun), Condé Nast (Vogue) and a number of other…
Q&A: Prezi discusses how publishers can tackle evolving attention spans
A study by Microsoft famously claimed that the “human attention span is shorter than that of a goldfish.” This revelation caught on – it’s catchy,…
Q&A: Selligent Marketing Cloud and how publishers are harnessing AI
Selligent Marketing Cloud is a marketing automation platform that enables publishers to engage consumers across all critical channels. Using a single code base and featuring artificial…
Q&A: Mediarithmics and how universal data platforms can help publishers
Founded in 2012 by CEO Stéphane Dugelay, mediarithmics is an end-to-end Data Marketing Platform (comprising DMP, DSP, CMP, marketing automation, and DCO technologies) – or…
Q&A: BlueToad on responsive digital publishing
BlueToad is a privately-held technology company headquartered in Orlando, Florida and has been on the radar of WNIP since the late Noughties. A pioneer in…
Q&A: Agate takes micropayments one step forward
Based in London, Agate Systems was founded in 2017 by Dominic Young to help enable better business models for media companies. His previous positions include heading…
Q&A: JustPremium, pioneering creative ad formats
JustPremium was founded in 2012 by Eric Visser and Harmen Tjaarda (CEO and CRO respectively). Privately held, the company is headquartered in Amsterdam and operates…
Q&A: Canvasflow, powering publishers’ mobile-first workflows
Based in London, Canvasflow was founded in 2016 when co-founders Gareth Jones and Patrick Cobbett realised the challenges publishers were facing when trying to implement…
Q&A: Readly, the digital magazine subscription service
Headquartered in Sweden, Readly is the world’s best known global magazine subscription platform – it offers readers unlimited access to more than 3,200 titles in…