As Instagram growth stalls, Pinterest surges to become the 3rd biggest social media platform in the US
Research firm eMarketer reports that US user growth for Instagram fell to single-digits, for the first time ever, in 2019. eMarketer projects a continued decline for Instagram, and has revised… (more)
After publisher backlash, Google initiates redesign to highlight organic results
Over time, organic results have been getting pushed down in Google search pages, with sponsored results and ads featuring prominently in the prime real estate, along with various other Google… (more)
The publishing industry begins 2020 on a “confident” and “happy” note
It was not too long ago that Bo Sacks, a veteran of the publishing industry since 1970, opined that “I think this is the new golden age of publishing.” Two… (more)
BuzzFeed plans to cut out “Google and other middlemen” to solve publishers’ attribution problem
After a tumultuous 2019, BuzzFeed is now edging closer to profitability, thanks in part to recent efforts in generating new revenue streams. The company’s newer lines of business brought in… (more)
The must-read publishing stories you may have missed this week
9 trends that will define media in 2020, new models for the news business, and more Data will be the key battleground for 2020 Happy New Year from the team at WNIP! Many of… (more)
Magazine audience crosses the 2 billion mark, fueled by triple-digit growth in mobile and video
Magazine media has reached a total audience of 2 billion, and is more engaging to consumers online than non-magazine brands, according to a 5-year study on audience trends by MPA—The… (more)
Publishers believe email is the most effective tactic for driving subscriptions (Apparently, so does Apple)
“For publishers looking to drive more subscriptions, email is king,” says Digiday Research's Shareen Pathak, sharing the results of a recent survey of 136 publishing execs, on the various tactics… (more)
News podcasts grow by 32% as daily news shows become increasingly popular, reports Reuters
The number of news podcasts globally rose by almost 12,000 between January and October 2019 – an increase of around a third, according to a new report from the Reuters… (more)
Publishers, get ready for a 5G explosion
Earlier this month we’d reported a worldwide surge in demand for smartphones, with 5G becoming the next battleground. The battle is now heating up, with 190 million 5G smartphones expected… (more)
Publishers still rely on traditional revenue streams, research shows
While the stellar growth of digital subscriptions continues, ad sales remains the largest source of revenue for publishers today and their biggest strategic focus for the future, according to a… (more)
“Moments of Next”: Nielsen identifies exactly when readers are most engaged, and how publishers can benefit from it
What if you could scientifically pinpoint the exact moment people’s attention is at its peak? What if you could identify the very instant they’re ready and willing to see something… (more)
“5G is the next battleground”: Worldwide demand for smartphones surge
The smartphone is back on the growth path, and how! In India, Diwali (the festival of lights) came early this year for smartphone makers, with the mobile category seeing the… (more)
Google has made “one of the biggest leaps forward in the history of Search”: What it means for publishers
Google has made its search engine more human. The company is rolling out a change to its core search algorithm that could change the rankings of results for as many… (more)
Zuckerberg pivots: Facebook to start detecting and labeling “fake news”
"I don't think most people want to live in a world where you can only post things that tech companies judge to be 100 percent true," Facebook co-founder and CEO… (more)
“Paving a way to profitability”: Adweek rolls out its 2019 Publishing Hot List
Adweek—continuing its annual tradition of honoring those in the media and digital landscapes with its iconic hot lists—has just released its Publishing Hot List for 2019. The Publishing Hot List… (more)
The Economist grows reader revenues by 50%. Price hike imminent as subscribers say it’s “not expensive enough”
It’s been a busy time at The Economist. “Almost every week there are some sort of experiments going on,” said Sunnie Huang, Newsletter Editor at The Economist. Every week we… (more)
How AI can benefit resource-challenged newsrooms: WAN-IFRA report
From creating news stories automatically to optimizing content delivery, an increasing number of newsrooms are making use of AI to automate and augment their reporting and other newsroom processes. This… (more)
Facebook is the #1 pathway to news, but majority say social media is making the news experience worse: Pew Research
Pew Research Center has just released a report on the role of social media sites in delivering the news. According to Pew, getting news from social media sites is an… (more)
The rise and rise of Instagram: What publishers need to know
Publishers are seeing a significant increase in engagement on new social media, especially on Instagram. Instagram is being seen as the fastest growing social platform for magazine media, and many… (more)
Why aren’t most publishers succeeding with subscriptions? Research suggests they may not be trying (hard enough)
“Journalism will continue to be hollowed out by structural shifts that have already led to significant falls in advertising revenue. Publishers are looking to subscriptions to make up the difference,”… (more)