Digital ad spend in the US to grow 19% this year, with Amazon’s ad business soaring
Digital advertising is finally expected to surpass spending on TV, radio, billboards, print, and other traditional media formats in the US this year. Spending on…
63% of publishers to boost content production in 2019, study finds
According to some recent studies on search optimization and content marketing, 1. Most of the traffic to websites is still coming from search.2. “Relevant content…
23.1% higher click-through rates: Google’s AMP increases organic traffic for publishers, study shows
A comprehensive, large-scale study on the impact of accelerated mobile pages (AMP) on search performance—the first of its kind—shows a direct positive correlation between AMP…
Did publishers miss the “real” Apple story? (Not the 50% split controversy)
Here’s what we know about the Apple story that has taken the publishing world by storm. 1. Apple is planning a special event on March…
45% traffic decline to news publishers due to EU’s Article 11, Google reveals
Last month, we shared Google’s “test” screenshots showing what would happen if the proposed EU Copyright Directive came into effect. It showed a digital “ghost…
We are not here to save you: A resurgent Facebook warns publishers
“Facebook is constantly changing and not dependable,” announced the global head of news partnerships at Facebook, Campbell Brown, addressing an auditorium full of publishing executives…
“Bullet proof” retention strategy: 3 million+ students now subscribe to New York Times
The New York Times announced that over 3 million public school students in the U.S. now receive free access to nytimes.com, thanks to more than…
“Ladder of engagement”: Researchers identify the best newsroom strategies for gaining new subscribers
Subscriptions, donations and memberships are crucial for many newsrooms’ business models. But often it’s difficult to identify which exact strategies, or their combination, work best…
Washington Post airs emotional Super Bowl ad celebrating journalism; Tom Hanks narrates
The Washington Post aired a powerful, emotional ad during Super Bowl LIII on Sunday—to celebrate and defend journalism in a turbulent time—complete with its “Democracy…
All Condé Nast titles to go behind paywalls, “the ultimate measure of audience engagement”
Avid readers of Vogue, GQ, Bon Appétit and any of Condé Nast’s other publications now need to prepare to pay up; the iconic publisher will…
Google proposes changes that will break ad-blockers in Chrome
UK publishers lose nearly £3 billion a year due to ad blocking, and it’s projected to cost publishers worldwide $27bn in lost revenues by 2020.…
EU blinks as Google portrays “a doomsday scenario” for news publishers
Last week Google showed some “test” screenshots (first shared with Search Engine Land) showing what would happen if the proposed EU Copyright Directive came into…
Quartz AI Studio lends journalists a helping hand with open-source platform
2.5 quintillion bytes of data are created every day. It’s got so out of hand that no one really knows what that number means anymore. Suffice…
“Shift to local”: Facebook commits $300 million to support local news publishers
Facebook announced it will spend $300 million over the next 3 years on news programs, partnerships, and content. The grant will be distributed among several…
WordPress announces Newspack for local newsrooms, “a full business system” for publishing and monetization
WordPress—the most popular publishing platform for the open web—is already used by around two-thirds of small and medium-sized publishers as their content management system. Now…
Shhh! Google releases its own 2019 SEO guide to getting found on the Internet
Google has taken an innovative approach to sharing what’s working in SEO, especially when it comes to its own search engine. It’s done so by…
Video sees rapid growth, with some publishers doubling audience size
The much maligned “pivot to video” may have ended in a fiasco, but growth in video has continued nevertheless. The latest edition of the Magazine…
Satya Nadella takes a crack at AI-powered news: Microsoft quietly launches Hummingbird
Last month, the “unthinkable” happened. Microsoft—the company that was declared dead a decade ago—overtook Apple to become the world’s most valuable company. Microsoft chief Satya…
Neural networks can now easily crack CAPTCHAs, potentially causing a “huge security vulnerability” for publishers
CAPTCHAs have been protecting websites against bots for about a couple of decades now, but it appears that the world’s most popular website security system…
“Stories to rule the world”: The great social media pivot
Once upon a time, the News Feed took over the world, with Facebook at the helm. Industries were upended, new fortunes were created, and there…