NYT doubles down on newsletters, BBC Local News Partnership is a success, and more: The Media Roundup
Four years on, BBC Local News Partnership is a success The BBC isn’t perfect, but it’s way better than it gets credit for and it’s really nice to lead on… (more)
There’s subscription gold in them thar hills: The Media Roundup
The Atlantic’s paid circulation tops 830,000, a jump of 280,000 subscribers in a year The Atlantic, which we’ve praised multiple times for its handling of pandemic-era publishing, has announced its… (more)
Opening a direct line to your readers: The Media Roundup
Block Club Chicago’s coronavirus hotline connects readers with questions to reporters with answers People have questions. Journalists have answers. So how can the two be connected up? The information might… (more)
When a positive mission alone can’t sustain a publication: The Media Roundup
Jay Rosen and Rob Wijnberg on why The Correspondent failed This is sobering - and a bit of a bucket of cold water for my theory that you should be… (more)
What the Membership Puzzle Project learned after four years: The Media Roundup
“The puzzle turned out to be more complicated than we thought”: After four years, the Membership Puzzle Project is winding down We’ve highlighted the work of the Membership Puzzle Project… (more)
YouTube $10k/m fund for creators, indie podcasts in peril, and more: The Media Roundup
Listen up: why indie podcasts are in peril For the Guardian, Miranda Sawyer asks - as big spenders such as Amazon and Spotify fill our ears with more commercial, celebrity-driven… (more)
Online video rockets, but beware: The Media Roundup
Online video is going through the roof “Video now accounts for almost half of all time spent on Facebook,” announced Facebook CEO Mark Zuckerberg, during the Q2 earnings call last… (more)
Guardian digital reader revenue climbs, half from outside UK: The Media Roundup
Guardian digital reader revenue climbs, half from outside UK International revenues now make up more than 30% of Guardian Media Group’s total income according to financial results for the year… (more)
LinkedIn courts premium publishers with new program: The Media Roundup
LinkedIn looks to premium publishers as a way to drive subscriber revenue LinkedIn has quietly launched a pilot program called LinkedIn Premium News, which according to Digiday, gives LinkedIn Premium… (more)
Joys of launching an indie mag, from the founder of Freelancer
In this week’s episode we hear from Sophie Cross, the founder and editor of Freelancer magazine. She tells Peter about her penchant for writing business plans, the freelance community that inspired… (more)
Facebook’s Metaverse is becoming a real thing: The Media Roundup
Facebook's Metaverse is becoming a real thing Did you read Casey Newton’s interview with Mark Zuckerberg the other day? It’s full-on Ready Player One, all ‘embodied internet’ and ‘stronger sense of presence’ and… (more)
The enduring appeal of slow journalism: The Media Roundup
Why ‘slow journalism’ thrived during the pandemic Kick off your shoes, lean back into your sofa or bubble bath, and take a looong slooow moment to read this. We’ve been… (more)
The benefits of streamlined sponsorship: The Media Roundup
Case study: How VTDigger overhauled their sponsorship strategy This is a really good look at the before and after processes of VTDigger’s sponsorship strategy, thanks to the GNI-IIN Sponsorships Lab.… (more)
Future’s $1 B eCom sales, future of local journalism, and more: The Media Roundup
The future of local journalism doesn’t have to be rubbish Remember local newspapers? Community newspaper publisher David Loyd says try not to cry when you see what they look like… (more)
How publishers can drive affiliate revenue: Insights from Future
"Fundamentally, we’ve got the same simple goals. It’s grow the audience, engage with them, and monetise that engagement." In this episode Future’s Chief Audience and Ecommerce Officer Aaron Asadi tells… (more)
Substack invests in… podcasts: The Media Roundup
Substack makes first major podcast investment Surprise surprise, Substack has looked at the podcast industry - where the gap between ad revenue and time spent with the medium is enormous… (more)
The Athletic raises prices, Facebook splashes out, and sci-fi futurism: The Media Roundup
The Athletic raises annual subscription price after failed tie-ups The Athletic raises the cost of an annual subscription to $72, the first time the sports-journalism upstart has raised prices since… (more)
Inside Facebook’s data wars, path to first-party data, and more: The Media Roundup
Email newsletters have a lot of looming disadvantages This is maybe a wee bit meta, but there have been a couple of great opinions expressed on newsletters this week and… (more)
Nurturing innovation in newsrooms: Insights from Journalism.co.uk
This week we hear from Marcela Kunova, Editor at Journalism.co.uk. She’s recently launched a newsroom innovation mentorship programme which will pair experienced industry professionals with local and regional journalists in the UK,… (more)
Publishers, your digital products suck: The Media Roundup
Sorry publishers, but your digital products suck That’s not a headline you want to be reading at the start of the week! Frederic Filloux outlines a number of common ‘bad… (more)
