To date members of the World Media Group, a strategic alliance of organisations who are committed to promoting award winning journalism and the role of international media, have comprised only global media brands – currently The Washington Post, The Wall Street Journal, Time, The New York Times, National Geographic, Newsweek, Forbes, Fortune, The Economist and Bloomberg Media Group.
This has now changed. Ad tech firms Rezonence and Smartology, along with science and technology institute and media owner, The Smithsonian, are to become the first associate members of the World Media Group as it celebrates its 20th anniversary.
Emma Winchurch-Beale, International Sales Director at The Washington Post and President of the World Media Group, says: “In a volatile world, the World Media Group’s role as the champion for quality journalism is more important than ever if we want to retain consumer trust. That’s why, as we celebrate our 20th anniversary, we are opening up membership to organisations that have the same goals and ethics as us and can help us extend our campaign for excellence in delivery too.”
This year also sees the World Media Group hosting the independent World Media Awards for the third time. These are the only awards that celebrate excellence and effectiveness in cross-platform, cross-border, content-driven advertising – and the organisers are particularly keen to receive more entries from across the whole of Europe this year and so ensure a truly global celebration of international content marketing. Entry to the World Media Awards is free and online at www.wm-awards.com – with a fast-approaching deadline of Thursday 25th January 2018.