The State of (Dis) Union: Insights from the WEF in Davos
The World Media Group is an alliance of leading, global media organizations united in providing trusted and renowned journalism. Here, WMG’s Chief Executive, Belinda Barker,…
Content? Creative? Context? The Battle for Consumer Engagement
The World Media Group hosted a lively LinkedIn Live debate recently about whether Content, Creative or Context is the winning factor in delivering a successful…
Sustainability, Collaboration and Data: Themes dominating this year’s WMA Shortlist
TL;DR: An annual event hosted by The World Media Group (an alliance of global media organizations), The World Media Awards showcase the best in international…
Cookie-pocalypse: Will the death of third-party cookies kill digital advertising?
With Google Chrome set to pull the plug on third-party cookies in January 2022, marketers will soon lose the primary tech system that tracks identity…
Sustainability in media: From pledges to progress
With sustainability high on the agenda for many businesses, particularly in light of COP26, the United Nations Climate Change Conference in November, the World Media…
Sonos wins the top prize at the 2020 World Media Awards
The winners of the World Media Awards have been announced, with brands such as Astana International Financial Centre, Electronic Arts, Levi’s, Samsung, Shell, Sonos, Tech Mahindra,…
Rebuilding confidence in the post Covid-19 world
As businesses start to plan for life after Covid-19, a crisis with no precedent, how should we approach a world challenged by economic recovery? That…
Quality journalism remains the key for winning the war on attention
When fake news is a major news item in itself, it’s not surprising that consumers are deciding to spend more time with established and trusted…
