SmartNews is the local news app downloaded by 50+ million readers across 150 countries worldwide. It analyses and curates news, stories and events from 200+…
Publishers use social distribution to keep up with consumers’ news consumption habits. And despite the annoyance and uncertainty of platform policy changes (e.g. Facebook news-feed changes), publishers continue to align their business strategies and social practices. To better understand this alignment,…
Reading Kate Lewis’s list of responsibilities as Chief Content Officer of Hearst Magazines boggles the mind. She oversees content strategy, which includes managing all of the company’s…
In May of 2017, Bill Simmons, former ESPN personality and creator of The Ringer, made an interesting decision to move his successful sports media empire to Vox Media.…
Publishers are generally compelled to make their media available and easy to find to everyone, everywhere. Meanwhile each output calls for a different format and…